Innovation at IQF specialist Starfrost

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Starfrost recently launched a company rebrand and today unveiled its new website, signifying growth and transformation for the freezing and chilling equipment manufacturer.

Starfrost's new website hompage

New website now live

“We are really happy to announce the new website and recent changes at Starfrost; which introduce simple, clean branding. The latest developments are a reflection of Starfrost’s commitment to providing a quality service to our customers ...

Starfrost design, manufacture, install & service custom-built, industrial freezing and chilling systems for the global food processing industry. Established for over 30 years, Starfrost continues to pioneer advancements in IQF technology and leads the field in progressive system design.

The new brand identity reflects Starfrost’s commitment to providing a reliable and innovative service to its global customer base and supports the company’s core aim in driving the business forward with continuous advancements within the business.

The company’s recently launched website, features changes to navigation, improvements to the structure of content and expanded menu options.

There are a number of small but significant changes that have been designed to enhance complete user experience, such as accessible contact enquiry form, ease of keeping up to date with Starfrost’s latest developments and reformed system selector which allows a food manufacturer to view the most suitable freezing or chilling system for their food product.

In conjunction with the new website launch, Starfrost has introduced a refreshed company logo. The latest logo development represents Starfrost’s relationship with parent company Star Refrigeration and delivers consistency between the Star Group branding.

Furthermore, Starfrost have refined the brand names of its equipment range to create a clear differentiation between the systems, whilst in keeping with former designations and complimentary of the history of Starfrost.

Robert Long, Sales Director says:
“We are really happy to announce the new website and recent changes at Starfrost; which introduce simple, clean branding. The latest developments are a reflection of Starfrost’s commitment to providing a quality service to our customers as well as signalling the growth of the business.”

Take a look at Starfrost’s new website here: http://www.starfrost.com

About the company
Starfrost design, install, manufacture and service IQF & Spiral systems for the global food processing industry. Starfrost’s range of industrial freezing and chilling equipment is designed to optimise quality, enhance energy efficiency and provide maximum return on investment.

Whether there is a requirement for higher volume production, individual quick freezing or delicate product process, Starfrost has an effective, efficient solution.

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Astrid Prado
@lowchargeNH3
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