The NGF GOLF 100 is an opportunity to celebrate the wins and successes in the industry, and that’s outstanding.
JUPITER, Fla. (PRWEB) January 19, 2018
The National Golf Foundation (NGF), the trade organization that works with every sector within the golf industry, today released its inaugural list of the Top 100 Businesses in Golf.
This biennial list recognizes the successful companies and organizations that are of fundamental importance to both consumers and facilities involved in the game of golf. With eight different industry segments represented, the U.S.-centric NGF GOLF 100 offers comprehensive insight across all sectors including apparel and equipment companies, turf equipment and supply companies, course builders and management companies, as well as industry associations, media, retail and technology.
“The NGF GOLF 100 is intended to highlight the depth and vitality within the sport,” said Joe Beditz, President and CEO of the NGF. “The diverse list of companies and organizations contains not only the well-known brands that golfers see on TV, but celebrates a host of other innovators and influencers throughout various business segments that contribute to golf’s almost $70 billion impact on the economy.”
Eight distinct weighted criteria were taken into consideration when assessing individual companies and organizations for the NGF GOLF 100. Financial success was a key component based on an evaluation of annual revenue, overall growth rate and trajectory. Additionally, companies were assessed on their influence throughout the golf industry, their innovations, their prominence and leadership both within the sport and their category, and their contribution to the growth and vitality of the game.
“GOLFTEC is honored to be included in the NGF GOLF 100,” said Joe Assell, CEO and Co-Founder of GOLFTEC. The golf industry is filled with an inspiring group of diverse companies whose products contribute to the passion and engagement of golfers. As the only organization that works closely with golf businesses in every segment, the NGF is the perfect organization to put this list together and celebrate golf's leading companies.
The NGF GOLF 100 is not a ranking, instead grouping selected companies and organizations by sector. Created to give an overview of golf’s commercial breadth in the U.S., it is a list that recognizes the broad array of businesses important to the game.
Golf Pride President Jamie Ledford adds, “The NGF GOLF 100 is an opportunity to celebrate the wins and successes in the industry, and that’s outstanding. It’s always encouraging to look at the positives. There are some really good businesses out there that are doing some great things and that's exciting to celebrate.”
The NGF GOLF 100 evolved from the NGF’s work with golf’s business leaders and decades of experience in research that includes market intelligence in golfer engagement, consumer behavior, course operations, facility development, travel, retail and consumer confidence. In addition, the NGF has its finger on the pulse of the golf industry through its business consulting practice and continuous examination of golf supply, demand and trends that impact the golf businesses.
“As an organization that works closely with companies throughout the golf business, we have a unique perspective on category leadership and innovation,” said NGF Chief Business Officer Greg Nathan. “Consulting and driving business success is part of our DNA. This is our way to recognize those who enhance golf courses and the experience for golfers.”
The NGF GOLF 100 is available today at The Q, the organization’s new communications platform focused on the business of golf.
In 2019, the National Golf Foundation plans to release an International list of the top businesses in golf that are based or do a majority of their business outside the U.S.
About the National Golf Foundation
The National Golf Foundation, founded 1936, is driven by its mission to foster the growth and vitality of the game and business of golf. The NGF holds a unique position as the most trusted and preeminent provider of market research, marketing databases, business insights and programs that support every segment of the industry. For more information, please visit http://www.ngf.org.
National Golf Foundation
Director of Member Services & Marketing