Neosante Showcases Delictase® Oral Drops for Infant Colic to Retail Buyers at ECRM® EPPS Event

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Neosante Health Solutions brought its top-selling Delictase® Oral Drops to January’s ECRM® EPPS event in Washington, D.C., where it showcased the lactase enzyme supplement used to battle baby colic to some of the biggest retail buyers in the U.S. market.

Delictase® provides lactase to infants, who may have a deficiency known as hypolactasia. It is designed for infants to have alongside breast milk or baby formula.

We know that carrying our products will prevent tons of children from having pain and discomfort, and that we can provide superior nutrition to babies by teaching parents about gastrointestinal issues.

Neosante Health Solutions brought its top-selling Delictase® Oral Drops to January’s ECRM® EPPS event in Washington, D.C., where it showcased the lactase enzyme supplement used to battle baby colic to some of the biggest retail buyers in the U.S. market.

Delictase® provides lactase to infants, who may have a deficiency known as hypolactasia. It is designed for infants to have alongside breast milk or baby formula. Delictase® Oral Drops come in a 15 milliliter solution, prepackaged in a dropper. Neosante sold more than two million vials of Delictase® Oral Drops overseas in 2017 alone, predominately to health-conscious parents coping with baby colic.

“We are thankful for ECRM® helping to launch Delictase® into retail outlets across the U.S. and online,” Neosante CEO João Santos said. “We know that carrying our products will prevent tons of children from having pain and discomfort, and that we can provide superior nutrition to babies by teaching parents about gastrointestinal issues.

“Prior to our introduction into pharmacies, there were no options to treat colic. ECRM® was a vessel for teaching parents about a solution to a problem that keeps many up late at night. It is an invaluable tool that needs to be in the hands of more parents.”

The Vitamin, Weight Management and Sports Nutrition Efficient Program Planning Sessions (EPPS) is a trade show where nutrition companies like Neosante Health Solutions networked with major retail buyers in private sessions to show off products. ECRM® let Neosante showcase its Delictase® Oral Drops, which also helps prevent excessive crying due to colic, a common issue in babies likely caused by digestive issues.

EPPS is a branch of the Efficient Collaborative Retail Marketing (ECRM®) event series held Jan. 7-11 at the Hilton Washington in Washington, D.C. Brands were able to have direct discussions with retailers and other brands about business objectives like product launches, marketing campaigns and more. Some of the major retailers included Amazon.com, Costco, CVS, GNC, Harris Teeter, LuckyVitamin.com, Meijer, Sam’s Club, The Fresh Market, Vitamin Shoppe, Walgreens, Whole Foods and more.

For more information on Neosante products, which will soon be available on Amazon.com and with other U.S. retail outlets, visit http://www.neosante-hs.com/. For more information on Delictase® Oral Drops, visit http://www.delictase.com.

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Shaun Cox
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