Joi Scientific Adds Global Microsoft Leader to Executive Team

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New position to lead global expansion for Hydrogen 2.0 technology

Stefan Sjöström, Joi Scientific President International

Global Microsoft Executive Joins Joi Scientific to Lead Global Expansion for Hydrogen 2.0 Technology

I am very optimistic about where Joi Scientific is headed and how Hydrogen 2.0 technology can address big social issues by providing clean energy to the developing world.

Joi Scientific™ Inc. (, whose mission is to make clean and affordable hydrogen energy available to all, today appointed Stefan Sjöström to a newly created role of President International. He joins the company from Microsoft™ where he led public sector activities in Asia and Western Europe for the last eight years.

Stefan will be based in Singapore where he will manage Joi Scientific’s global expansion for Hydrogen 2.0™ technology into energy and public utilities, in both developed and developing countries. Hydrogen 2.0 technology enables the on-demand production of hydrogen from water for a broad range of industrial applications.

“Stefan is an exceptional leader with a deep understanding of global market dynamics and public sector organizations who are at the forefront of leading the world into a low-carbon economy,” said Traver Kennedy, Chairman and CEO of Joi Scientific. “He brings a strong record of achievement in driving sustainable, profitable revenue growth and building inclusive, high-performing teams.”

“Hydrogen is where the world is transitioning,” Stefan said, “and the thing that is going to accelerate the process is when the cost and availability of hydrogen make it practical for the widest demographic. I am very optimistic about where Joi Scientific is headed and how Hydrogen 2.0 technology can be used to address big social issues by providing clean energy to the developing world.”

Most recently, Stefan served as Microsoft’s Vice President, Public Sector in Asia with responsibility for sales and market development activities for government, public safety, national security, healthcare and education across the region. In this role, he worked to empower leaders across the public sector by demonstrating how technology can be leveraged as a game changer.

Before he joined Microsoft in 2009, Stefan was Managing Director and Vice President of Europe, Middle East, and Africa at Citrix Systems GmbH. During his seven-year tenure, he more than doubled the region’s revenue contribution and penetrated 95% of European Fortune 500 organizations.

Learn more about Stefan’s distinguished career here:

About Joi Scientific
Joi Scientific ( was founded by a group of global business leaders, technologists and social entrepreneurs who believe that plentiful hydrogen holds the key to giving the world a viable, no-compromise energy alternative. The company’s Hydrogen 2.0 technology holds the potential to be the world’s first hydrogen production process that is on-demand, economically competitive, and environmentally neutral. The company is licensing its Hydrogen 2.0 technology to a range of industries including electrical generation, heat generation, transportation, and specialty power. Joi Scientific is headquartered at the Kennedy Space Center in Florida.


Joi Scientific™ and Hydrogen 2.0™ are trademarks of Joi Scientific, Inc. All other trademarks and registered trademarks are the property of their respective owners.

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Vicky Harris
since: 04/2011
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