LEO Learning and Watershed Research Report Reveals a Jump in Pressure on L&D to Measure Learning’s Impact

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The second research insight by LEO on the business impact of learning draws on responses from 700 global organisations.

LEO Learning and Watershed research report reveals a jump in pressure on L&D to measure learning’s impact

“A lack of pressure from leadership to measure business impact would lead to competing priorities being the main issue preventing progress. The fact that those feeling pressure has risen from 35% to 60% is significant” - Piers Lea, Chief Strategy Officer, LTG and LEO Learning

LEO Learning, award-winning bespoke learning technologies solutions and content provider, has published its second report analysing the business impact of learning. LEO Learning, in partnership with analytics experts, Watershed, has now surveyed nearly 700 major organisations* to understand their views of learning.

A survey of six key questions looking at attitudes towards measuring learning programmes was sent to global organisations, whose responses provided the first set of year-on-year statistics on the big data approach to learning.

Headline findings

  • 96% of L&D Executives agree or strongly agree they want to measure the business impact of learning programmes
  • 89% believe it is possible to demonstrate the impact of learning compared to 78% in 2017
  • 83% agree or strongly agree that a big data approach plays a key role in supporting decision making inside organisations compared with 47% in 2017, a 77% increase
  • Learner satisfaction was identified as the key evaluation factor of the success of departments
  • 60% of L&D Executives agreed that there is increased pressure on them to measure the business impact of learning (2017: 35%)
  • The biggest challenge of measuring organisational learning impact is ‘competing priorities’

Piers Lea, Chief Strategy Officer of Learning Technologies Group and LEO Learning, commented:

“We’ve been very interested to see the trends in this report. It’s clear that a lack of pressure from leadership to measure business impact would lead to ‘competing priorities’ being the main issue preventing progress. So the fact that those feeling pressure has risen from 35% to 60% is significant.”

To access the research paper, click here.

More LEO Learning research, white papers, ebooks and insights into the subject of measuring the business impact of learning can be found at leolearning.com/resources.

Notes to editors

*The 700 organisations include Disney, Amazon, IBM, Xerox, Bayer, Thomson Reuters, Jaguar Land Rover, Novartis, Roche, DHL, Tetra Pak, Virgin Media, World Health Organization, John Lewis Partnership, Deloitte, Santander, Volvo, Nestlé, Defence Academy of the United Kingdom, Sainsbury’s, and the UK Ministry of Defence.

About LEO Learning

LEO Learning believes that technology-enabled learning innovation has the power to deliver truly transformational results. Our purpose is to help clients deploy learning technology to deliver outcomes precisely aligned to their business goals. Backed by more than 30 years of experience, we design engaging learning architectures that fit seamlessly into businesses and improve performance throughout the entire organisation.

As 2017 Learning Technologies Company of the Year, LEO Learning has the deep understanding of learning design and technology, and pioneering creative approach, necessary to drive the learning revolution.

LEO Learning’s expanding global customer base includes organisations such as the NHS, Civil Service Learning, Jaguar Land Rover, Volvo, Virgin Atlantic, Novartis, Godiva, Volkswagen, Dunhill, KPMG, Roche, Sainsbury’s and Mars.

LEO Learning is part of Learning Technologies Group plc’s award-winning group of specialist learning technology businesses.

For more, visit leolearning.com.

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Jared Orlin
LEO
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