Get Real Health Develops App for Baby Health

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Mobile app educates and empowers parents to create a digital health record to track and monitor a baby’s development from day one.

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We’re thrilled to be working with TELUS Health on this project, since this app will educate and engage parents with educational content, helping promote better health for their baby. -Robin Wiener, CEO and Founding Partner, Get Real Health

Get Real Health, together with TELUS Health, has put cutting-edge app technology to work for new and expecting parents enabling them to give their babies a healthy start from day one. The TELUS Baby Health app is a user-friendly, direct-to-consumer mobile app for iOS and Android that creates a digital health record to track a baby’s development and milestones. The app keeps all health information in one place and pushes important age-appropriate educational content and tips to parents supporting them in a baby’s first 18 months.

The app will help parents:

  • Easily manage their baby’s health history, development and milestones.
  • Access their baby’s health records on the go so they can refer to the information during doctor visits or at the pharmacy.
  • Learn from personalized baby-care articles and tips, including baby recipes and videos.
  • Track and store their baby’s health records.

“We’re thrilled to be working with TELUS Health on this project, since this app will educate and engage parents with educational content, helping promote better health for their baby,” explained Get Real Health CEO and Founding Partner Robin Wiener. “Plus, the app is so easy to use that parents will need no training.”

Powered by Get Real Health’s patient engagement platform, InstantPHR®, and data aggregation platform, CHBase™, the app will enable parents to enter the due date of the baby even if the name and date of birth are still unknown (or birth date after the baby is born). The parent will then be sent push notifications through the app nudging the parent to update their baby’s information so they can receive information tailored to their baby’s gender and age.

The app is available as a free download in the Apple App Store and on Google Play. Through a partnership with The Baby Box Company, a global organization that empowers new parents with access to free education, resources and products essential to ensuring babies have a healthy start, TELUS will also share the app with more Canadian parents via Baby Boxes. The boxes contain useful baby products and other educational resources to support the journey into parenthood.

The TELUS Baby Health app launched on January 26, 2018, in Canada. To learn more about the app visit: telus.com/babyhealth.

About Get Real Health
Get Real Health combines a world of new information from patients, devices and apps with existing clinical data to help individuals and healthcare professionals engage and empower each other. By giving providers and patients the information and tools they need to work together, we help our customers meet their ever-changing patient engagement needs. We help them deliver value-based care, improve outcomes, activate patients, increase patient loyalty and satisfaction, all while meeting regulatory requirements. Visit: http://www.getrealhealth.com.

About The Baby Box Co.
The Baby Box Co. is an innovative, integrated program that empowers parents with education, products and services to provide children everywhere an equal start to life. The Baby Box Co. partners with brands, hospitals, government agencies and nonprofit organizations to provide Baby Boxes, quality products, resources and ongoing education to families on a large scale. The Baby Boxes, which are made from a durable cardboard and are proactively certified to meet the highest level of available safety standards by the Consumer Product Safety Commission (CPSC), as well as Health Canada and EN Standard regulations for bassinets, can be used as a baby’s bed for the first months of life. While parents appreciate the Baby Boxes and quality care products included, it is the educational component and closer communication with local healthcare providers that is at the center of the Baby Box University program. Families are required to view their community’s online curriculum before receiving a free Baby Box. Serving families in 52 countries, The Baby Box Co. has offices in the USA, UK, Canada, and Singapore. For more information, please visit http://www.babyboxco.com and http://www.babyboxuniversity.com.

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Kathy Silverstein
On The Marc Media
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