Ad-Lit Announces New Chief Operating Officer

Share Article

Wisconsin Dells-based tourism marketing agency, Ad-Lit, is excited to welcome Lydell Capritta as their new Chief Operating Officer.

Adding Lydell is just what we need at this stage of our business lifecycle. -- Dan Marsich, CEO of Ad-Lit

Wisconsin Dells-based tourism marketing agency, Ad-Lit, is excited to welcome Lydell Capritta as their new Chief Operating Officer.

Lydell is a marketing and digital specialist with over 35 years of experience on both the client-side and agency-side of business. He also has extensive experience as an independent consultant advising clients on various marketing initiatives from lead generation and acquisition to loyalty and retention. Most recently, he served as President of Olson, a Minneapolis, MN advertising agency.

His diverse background and long history of managing and growing profitable businesses make him an excellent addition to Ad-Lit's management team. His experience coupled with his natural leadership abilities will help solidify Ad-Lit as a leader in tourism marketing, not just in The Dells, but nationally as they pursue their growth strategies.

Dan Marsich, CEO of Ad-Lit said, "Adding Lydell is just what we need at this stage of our business lifecycle. Lydell has a proven track record of success, not only in traditional advertising, but in digital, which is a big push for us, and our clients. His experience in travel and tourism - working with clients like; Marriott Hotels, Belize Tourism, Six Flags, Royal Caribbean, and Columbus Zoo and Aquarium - will help us further our quest to be the most respected and sought-after marketing partner in the industry."

Ad-Lit looks forward to the continued growth Lydell will bring to the company and welcomes all inquiries. Lydell can be reached directly at lydell@ad-lit.com or 608-254-8770.

http://www.ad-lit.com

Ad-Lit is a premier tourism marketing and advertising agency. Established in 1966 by Tom Gussel, we've promoted the tourism trade for virtually every business in Wisconsin Dells, WI and leveraged that expertise to grow nationally. With offices in Wisconsin and Florida, Ad-Lit specializes in digital campaigns including websites, social media, and email marketing. We are also the most recognized company in the mid-west and Southwest Florida for travel and hospitality brochure distribution and print media. Contact us at ad-lit.com.

Ad-Lit Inc.
Dan Marsich
CEO
211 Pioneer Drive
Wisconsin Dells, WI 53965

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Lydell Capritta
Ad-Lit Inc.
+1 608-254-8770
Email >
Visit website