Men Spend More Than Women On Valentine’s Day – And Northern Irish Men Spend The Most

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New survey from Bobatoo reveals UK lovers’ spending habits for Valentine’s Day, with men spending more than women on gifts for their other half.

man and woman valentines day

A survey of people in the UK has found that men are the big spenders when it comes to treating their other halves on Valentine’s Day.

The survey by consumer finance website asked respondents a series of questions about their spending plans for Valentine’s Day this year, to see how it differs between men and women as well as by age and region.

Some of the key findings of the survey found that:

  • Men spend more than women
  • Young people spend the most
  • People in Northern Ireland are by far the most generous
  • East Midlands people most likely to spend less
  • A card and box of chocolates the most popular gift
  • 35% of people do not celebrate Valentine’s Day

The survey found that over half (51.9%) of women in the UK only spend less than £10 on their loved one, compared to 33.1% of men.

Men are much more likely to spend big as well, with 13.4% spending more than £50 compared to just 8.7% of women.

It also seems the older we get, the less inclined we are to spend big on the 14th February. A massive 63.6% of people aged over 50 only spend a tenner or less, compared to a just a quarter of those aged 16-24.

When it comes to which region is the most generous, Northern Ireland is streets ahead of the rest. 24% of people in Northern Ireland spend more than £50 on their loved ones on Valentine’s Day, compared with 11.9% of people in the North East – the next most generous region.

People in the East Midlands are the least generous, with 58% spending less than £10 and just 4.3% spending more than £50.

With regards to the most popular Valentine’s gift, it’s no surprise that the humble card comes out on top. After that, the next popular is a box of chocolates followed by a romantic meal out.

See the full results of the survey here:

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