The highly automated, closed-loop system is being designed to drive maximum improvements to key performance indicators (i.e. business outcomes) across touchpoints in the customer journey.
Ottawa, Canada (PRWEB) February 06, 2018
Intouch Insight Ltd. (“Intouch”) (TSXV: INX) today announced that it has recently filed a provisional patent application with the US Patent and Trademark Office (“USPTO”) for action campaign functionality on its customer experience management (CEM) platform.
This patent application covers an innovative technology that coordinates and validates activities or tasks performed by multiple users. The highly automated, closed-loop system is being designed to drive maximum improvements to key performance indicators (i.e. business outcomes) across touchpoints in the customer journey.
“Many organizations are challenged with ensuring that their frontline staff perform specific activities that are critical in delivering targeted customer experiences. In December we announced that we would be pursuing a machine learning strategy and this patent application will help us unlock the capabilities and outputs provided by machine learning. This patent application will also help us provide a valuable solution to our customers, and further differentiate our CEM software offering,” said Cameron Watt, President & Chief Executive Officer.
About Intouch Insight
Intouch Insight offers a complete portfolio of customer experience management (CEM) products and solutions that help global brands delight their customers, strengthen brand reputation and improve financial performance. Intouch helps clients collect and centralize data from multiple customer touch points, and gives them actionable insights to identify, sense and continuously improve customer experience efforts in real-time. Founded in 1992, Intouch is trusted by franchise and multi-location businesses for their customer survey, mystery shopping, mobile forms, operational and compliance audits, and event marketing automation solutions. For more information, visit intouchinsight.com.
Certain statements included in this news release contain forward looking statements, which by their nature are necessarily subject to risks and uncertainties and other factors that may cause actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Such statements reflect the Company’s current views with respect to future events, and are based on information currently available to the Company and on hypotheses which it considers to be reasonable; however, management warns the reader that hypotheses relative to future events which are beyond the control of management could prove to be false, given that they are subject to certain risks and uncertainties.
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