Big Squid Announces Addition of Bill Schmarzo Chief Technology Officer, Dell EMC Global Services Big Data Practice to its Data Science Advisory Board

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The Utah-based startup continues its development and adoption of their proprietary software platform for advanced forecasting & planning capabilities via machine learning

Big Squid, Inc.

Big Squid, Inc.

"We're thrilled to have Bill join our Board. Not only is he among the preeminent leaders in the big data analytics field, he's an vocal advocate for bringing the power of machine learning to a broader audience." - Nick Magnuson, Big Squid VP of Product

Big Squid, Inc., a leader in predictive analytics and machine learning with their Kraken™ software platform, announced today that it has welcomed Bill Schmarzo, Chief Technology Officer, Dell EMC Global Services Big Data Practice to their Data Science Advisory Board.

"We're thrilled to have Bill join our Board. Not only is he among the preeminent leaders in the big data analytics field, he's an vocal advocate for bringing the power of machine learning to a broader audience. Big Squid's Kraken™ platform is all about it: enabling business decision makers to apply machine learning in an easy-to-use software experience. We're excited to share this vision with Bill and fortunate for his guidance as we bring new innovations to market,” said Nick Magnuson, Big Squid’s VP of Product.

Bill speaks frequently on the use of big data, with an engaging style that has gained him many accolades. He is an avid blogger and frequent speaker on the application of big data and advanced analytics to drive an organization’s key business initiatives.

Before he joined consulting as part Dell EMC Global Services Big Data Practice, Bill co-authored, with Ralph Kimball, a series of articles on analytic applications. He was also on the faculty of TDWI where he taught a course on designing analytic applications. He also the creator of the EMC Big Data Vision Workshop which delineates a methodology linking an organization’s strategic business initiatives with supporting data and analytic requirements, thus helping organizations understand and digest this complex subject.

Bill sets the strategy and defines offerings and capabilities for EMC Global Services’ Big Data Practice. Prior to that, he was the Vice President of Advertiser Analytics at Yahoo! at the dawn of the online Big Data revolution. Additionally, he is the author of “Big Data: Understanding How Data Powers Big Business” and "Big Data MBA: Driving Business Strategies with Data Science.

“I am very excited to be advising the Big Squid team. Big Squid is seeking to democratize advanced analytics and turning business analysts and subject matter experts into "Citizens of Data Science” via the power of automated machine learning,” said Bill.

He continued, “Organizations are just starting to tap the economic value of their data and analytics teams and technology investments. These organizations need a platform that drives business and data science collaboration to become more effective at leveraging data and analytics to power their business models and uncover new monetization opportunities."

Big Squid’s Kraken™ Platform puts the power of predictive analytics and machine learning into the hands of the business user and decision maker, allowing organizations to gain insight into future trends and act with greater certainty, all while leveraging existing Data & Analytics teams and technology. With Kraken™, organizations are able to easily construct machine learning models in three easy steps, forecast key business metrics and explore different “what if” scenarios a business could take to make smarter decisions faster.

The slate of board members for 2018 is as follows:

David Gonzalez, CEO, Ziff Inc.

Nick Baguley, Chief Data Scientist, Wrench.AI

Dave King, Vice President of Business Intelligence at EnerBank USA

Eric Carlyle, Director of Data and Analytics, PlayOn! Sports

Bill Schmarzo, Chief Technology Officer, Dell EMC Global Services Big Data Practice

If you would like more information about this topic, please contact Melissa Kirkeide, Director of Marketing at Big Squid, Inc. - 312.662.3585 or email at mkirk(at)bigsquid(dot)com.

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About Big Squid: Big Squid specializes in all aspects of Business Intelligence, Data Science, Machine Learning and Predictive Analytics. With more than 650 data and strategic Business Intelligence platform implementations under their belt, Big Squid develops and implements innovative data science solutions that enable business users to identify and answer their key business questions faster. Seed Funding Press Release Series A Funding Press Release For more information, please visit http://www.bigsquid.com

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Melissa Kirkeide, Director of Marketing
Big Squid
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