Financial Poise™ Premieres “ADVISING THE START-UP 2018 - Finance & Accounting 101" a Webinar, Airing February 13th, 11AM CST Through West LegalEdcenter

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Financial Poise™ Webinars and West LegalEdcenter are pleased to announce the February 13th premiere of a new webinar “ADVISING THE START-UP 2018 - Finance & Accounting 101," that focuses on helping the start-up develop a strong finance and accounting function.

Cash is the lifeblood of a business, and a strong finance and accounting function is critical to avoiding a liquidity crunch and otherwise keeping any business healthy.

Most startups are not destined to become billion dollar unicorns. Most, in fact, will fail and most of those that survive will never be more than small businesses. Whether and to what extent a startup will be successful depends on many factors. One set of factors is the foundational pillars on which the company is built, and includes things such as the company’s capital structure, financial controls, human capital, market niche, and marketing functions. The Financial Poise ADVISING THE START-UP 2018 series explores each of these topics, giving startups and their advisors useful tools and insight into how they can build a foundation for success.

The second episode of the ADVISING THE START-UP 2018 webinar series is Finance and Accounting 101, airing on February 13th at 11AM CST (REGISTER HERE), and features Host Jack O'Connor of Sugar Felsenthal Grais & Hammer LLP. Mr. O'Connor is joined by John Levitske of Ankura, Richard Claywell of the Offices of J. Richard Claywell CPA, and Paul Clinkscales of Sunburst Digital, Inc.

There is an old and sage saying, “if you don’t know your numbers, you don’t know your business.” Cash is the lifeblood of a business, and a strong finance and accounting function is critical to avoiding a liquidity crunch and otherwise keeping any business healthy. This can be particularly true in the case of a startup because cash is often particularly constrained because the company may not yet have the credit history to support preferred credit terms that other companies may enjoy. This webinar discusses the basic financial and accounting records any company should keep; how to establish and maintain strong finance and accounting practices; and the business and legal consequences that can befall a company that fails to do these things.

Upcoming episodes of the ADVISING THE START-UP 2018 Financial Poise webinar series include Episode #3 "Human Resources-101" airing on March 13, 2018 at 11:00 a.m. and Episode #4 "SEO/Social Media & Other PR 101," airing on April 17, 2018 at 11:00 a.m. All episodes premiere live through West LegalEdCenter and then are made available on-demand.

As with every Financial Poise Webinar, each episode is delivered in Plain English understandable to investors, business owners, and executives without much background in these areas, yet is also valuable to attorneys, accountants, and other seasoned professionals. And, as with every Financial Poise Webinar, each episode brings you into engaging, sometimes humorous, conversations designed to entertain as it teaches. Each episode in the series is designed to be viewed independently of the other episodes so that participants will enhance their knowledge of this area whether they attend one, some, or all episodes.

About Financial Poise™
Financial Poise™ has one mission: to provide reliable plain English business, financial and legal education to investors, private business owners and executives, and their respective trusted advisors. Financial Poise™ content is created by seasoned, respected experts who are invited to join our Faculty only after being recommended by current Faculty Members. Our editorial staff then works to make sure that all content is easily digestible. Financial Poise™ is a meritocracy; nobody can “buy” her way onto the Financial Poise Faculty.™ Start learning today at https://www.financialpoise.com/

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Cristina Nolan
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