Guna Nutraceuticals Unveils its Unique Health Supplements New to the U.S. Market at ECRM® EPPS Event

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Guna Nutraceuticals successfully unveiled its exclusive new line of botanical-based dietary supplements at January’s ECRM® EPPS event in Washington, D.C., where it launched the new product line in front of some of the biggest buyers in retail.

Our supplements contain top-quality, carefully selected botanical ingredients. Each of these precious substances has been selected in its most active and easily absorbed form. Each product formulation has minerals and vitamins for additional absorption of nutrients.

Guna Nutraceuticals successfully unveiled its exclusive new line of botanical-based dietary supplements at January’s ECRM® EPPS event in Washington, D.C., where it launched the new product line in front of some of the biggest buyers in retail.

The Vitamin, Weight Management and Sports Nutrition Efficient Program Planning Sessions (EPPS) is a trade show where diet and nutrition companies like Guna Nutraceuticals can network with major retail buyers in private sessions to promote products. ECRM® has the potential to grow the brand recognition of Guna Nutraceuticals, letting people learn about its Brain Booster, Breathe Easy, Gut Support, Integral Probiotics, Omega Source, Optimal Iron and Proper pH Balance supplements that are all coming soon to the U.S. marketplace.

“ECRM was a great way for us to show retailers how Guna will redesign botanical supplements for Americans,” Guna President Alessandro Pizzoccaro said. “We were able to really get into points of difference between our nutraceuticals and others. Our supplements contain top-quality, carefully selected botanical ingredients. Each of these precious substances has been selected in its most active and easily absorbed form. Each product formulation has minerals and vitamins for additional absorption of nutrients.”

Parent company Guna Laboratories was founded in Milan, Italy, where it began production of low-dose medicines in a high-tech manufacturing facility. Guna distributes its low-dose medicine, medical devices, cosmetics, food supplements and other products to more than 30 countries.

EPPS is a branch of the Efficient Collaborative Retail Marketing (ECRM®) event series held at the Hilton Washington in Washington, D.C. Brands had direct discussions with retailers and other brands about business objectives like product launches, marketing campaigns and more. Some of the major retailers included Amazon.com, Costco, CVS, GNC, Harris Teeter, LuckyVitamin.com, Meijer, Sam’s Club, The Fresh Market, Vitamin Shoppe, Walgreens, Whole Foods and more.

Guna uses GMP-certified manufacturers compliant with FDA regulations. Guna Nutraceuticals are nonGMO. With the exception of Omega Source, Guna Nutraceuticals also are gluten-free.

The Guna Nutraceuticals official website is currently under construction and will be up and running in the coming weeks, when more information will be available.

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Shaun Cox
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