"We saw a 150% jump in parts sales, which exceeded our expectations." -Jon Palazzo, OEC Vice President, Mechanical
Cleveland, OH (PRWEB) February 26, 2018
Ford Motor Company has selected OEConnection LLC (OEC), the leading automotive technology provider for original equipment manufacturers’ (OEM) distribution networks, for a comprehensive mechanical parts ordering and fulfillment program through the OEC RepairLink solution.
With the Ford and Motorcraft Stars (FAMS) Pricing Program, Ford Certified Parts Wholesale Dealers are able to offer competitive pricing to their mechanical repair shop customers on program parts utilizing the RepairLink platform. Over a pilot period of five months, program parts sales increased 182% year over year. “What was more interesting, though,” noted Jon Palazzo, OEC Vice President, Mechanical, “was that the program lifted parts sales overall. We saw a 150% jump in parts sales, which exceeded our expectations.”
“The program achieved those results by giving the shop the best price while sourcing parts,” he added.
Another benefit to the program is that it builds loyal RepairLink customers, which benefits all OEM dealers using RepairLink. “Shops coming to RepairLinkShop.com to order program parts notice that the OE part prices are comparable to aftermarket parts, so they can order more OE parts at the best available price,” Palazzo said.
“The pilot was a huge success…our FAMS program part sales grew, but most importantly all of our parts sales grew in the RepairLink channel during the pilot. We are excited to move forward with the FAMS program. We see huge potential in growing our mechanical presence throughout the United States,” said Carey White, Aftermarket Operations Manager at Ford Motor Company.
OEC technology solutions address critical problems for players across the OE parts ecosystem. RepairLink is the preeminent, online mechanical OE parts ordering solution, providing the mechanical repair market with best-in-class data and parts program capabilities. RepairLink currently boasts 6 OEM programs, including the Ford FAMS program. Over 20,000 shops across the U.S. access the application daily.
OEConnection (OEC) is the leading automotive technology provider for OEM distribution networks, enabling automakers and dealerships around the world to deliver parts and service information quickly and accurately into the hands of repairers in collision, fleet, mechanical and retail segments, as well as their own service lanes, through a suite of parts cataloging, supply chain, pricing, ecommerce, service and business intelligence solutions. OEC serves nearly 50 international auto brands and fleet companies, and more than 150,000 dealership and repair customers worldwide. OEC is headquartered in the greater Cleveland area at 4205 Highlander Parkway, Richfield, Ohio, USA, 44286. Additional information is available at http://www.oeconnection.com or by emailing Kathy Jambor at Kathy.Jambor(at)oeconnection(dot)com.