“This is an outstanding opportunity for a start-up to get exposure you literally can’t buy," says Albert Guffanti, brand director of CGT. “Our audience is extremely interested in groundbreaking developments in analytics because the right tools can literally change a company’s future.
CHICAGO (PRWEB) February 16, 2018
To help retailers acquire start-up attributes to match the competitive moves made by Target, Walmart and Amazon, RIS News and CGT (Consumer Goods Technology) are launching the Genesis Awards to recognize and support analytic technology start-ups.
The Genesis Awards will celebrate start-ups and recognize the winner of the contest at the Retail and Consumer Goods Analytics Summit (RCAS) on April 25 in Chicago in front of more than 200 senior-level executives from the largest and most influential retail and consumer goods companies in the world. Companies already registered for the Summit include Walmart, Coca Cola, 7-Eleven, Procter & Gamble, Ulta Beauty, Mars, Ace Hardware, Hershey, Sears, Kimberly-Clark, Hallmark Cards, Mondelez, True Value, PepsiCo, Wakefern, Johnson & Johnson, and Crate & Barrel.
“This is an outstanding opportunity for a start-up to get exposure you literally can’t buy," says Albert Guffanti, brand director of CGT. “Our audience is extremely interested in groundbreaking developments in analytics because the right tools can literally change a company’s future. Between the editorial coverage and the live presentations, it’s an opportunity start-ups should not pass up.”
The Genesis Award winner will receive extensive editorial coverage in RIS News and CGT (Consumer Goods Technology), which have a combined circulation of more than 88,000. In addition to a global press release and high-profile pitch in front of Summit attendees, the top start-ups will speak in a general session on the closing day.
Other opportunities include:
- Free registration to attend the Retail & Consumer Goods Analytics Summit, an invitation-only event, and get real-time feedback from key executives.
- The opportunity for a live demo in front of more than 200+ top retail and CG executives.
- Industry-wide exposure of the participants’ videos through dedicated promotion by RIS News and CGT.
- A social media opportunity to engage stakeholders
Entrants submit a brief video about their innovative solution, and a combination of crowd-sourced “likes” plus judges’ votes will determine the select group of start-ups advancing to the next round. Semi-finalists will present their solutions live at the Summit in four-minute segments to retailers and consumer goods executives. The judges will select the top three finalists and the audience will vote for the 2018 Genesis Award Winner. The top three vote getters will speak in a session on the closing day of the Summit (a value of $40,000).
Genesis Award Program Rules and Criteria
The Genesis Award program judging panel will assess each submission for its success in the following areas:
- Does the solution fill a practical business need?
- Will the solution lead to real value?
- Is the solution unique?
- Is the solution innovative, creative or advanced?
To enter the competition, start-ups must meet the following criteria:
In business less than three years
- Operate as a standalone company
- Annual revenue less than $5 million
- Fewer than 50 employees
- Secured no more than three rounds of funding of less than $10 million
- Offer a solution that gathers, analyzes or uses data in a new way to gain insight, increase sales or reduce costs
To find out more about the Genesis Awards program and the Retail and Consumer Goods Analytics Summit, visit http://www.consumergoods.com/genesis-awards.
About Consumer Goods Technology
Consumer Goods Technology, an integrated media brand, is the leading resource for consumer goods executives using technology to enable business success. Delivering content through print, online and events, CGT reaches an audience of more than 76,000 executives ranging from managers and directors to VPs and C- suite leaders across all major segments of the consumer goods sector, including packaged goods, consumer electronics, home appliances, and fashion. For more information, visit http://www.consumergoods.com.
About RIS News
RIS is the leading source for business intelligence, thought leadership and technology insight for retail executives who are seeking engines of innovation and rapidly adapting to market forces that are disruptive and transformational. RIS helps retailers and vendor partners connect with relevant content, exchange ideas with peers and partners, and find best-in class business solutions and strategies that lead to smarter IT and business decision. The RIS media portfolio includes summit conferences, websites, thought leadership reports, benchmark studies and research, white papers, newsletters and special reports. For more information visit the website http://www.risnews.com.
EnsembleIQ is a premier business intelligence resource that exists to help people and their organizations succeed. It is structured to serve the business-to-business needs of retailers, consumer goods manufacturers, technology vendors, marketing agencies and retail service providers by using its integrated network of media and information resources designed to inform, connect and provide actionable marketplace intelligence. Learn more about EnsembleIQ at http://www.ensembleiq.com. EnsembleIQ is a portfolio company of RFE Investment Partners, a private equity investor with more than 30 years of experience investing in growth companies in partnership with strong management teams. Information on RFE can be found at http://rfeip.com/