Muriel Lecomte to Join The NPD Group as Senior Vice President

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She will be responsible for leading Operations Client Service, New Initiatives & Development, Product Development & Management, and Research Science in Europe

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The NPD Group, a global provider of information and advisory services, today announced Muriel Lecomte will join the company as SVP, effective March 6. She will be responsible for leading Operations Client Service, New Initiatives & Development, Product Development & Management, and Research Science in Europe. She will be based in Paris and will report to Gerhard Hausruckinger, Group President for Europe and APAC.

Muriel Lecomte has more than 25 years of industry experience. Most recently, she was Chief Operating Officer for the Insight Division of Kantar, where she led the successful restructure of the Operations team and planning and implementation of digital research strategies including mobile, social and search. Prior to that, she was SVP, Global Business Development at BVA . Before that, she held a series of leadership positions at Nielsen.

“Muriel comes with a wealth of experience in statistics, analytics, commercial development, operations management, and product innovation,” said Hausruckinger. “She will play a key role with her teams as we continue to transform NPD with new products and services that address the opportunities and challenges our clients are facing now.”

“It’s an exciting time for NPD, as the company continues to innovate,” said Muriel Lecomte. “NPD has a great track record of growth, plus a unique blend of data assets and industry expertise. I look forward to being part of the team.”

About The NPD Group, Inc.
NPD is the leading global provider of market information and business solutions covering brick-and-mortar, e-commerce, and emerging channels in more than 20 industries. We combine our unique data assets with analytic solutions to help our clients measure performance, predict trends, and improve results, advising them to help drive successful growth. Practice areas include apparel, appliances, automotive, beauty, books, consumer electronics, e-commerce, entertainment, fashion accessories, food consumption, foodservice, footwear, home, juvenile products, mobile, office supplies, retail, sports, technology, toys, travel retail, games, and watches / jewelry. For more information, visit npd.com and npdgroupblog.com. Follow us on Twitter: @npdgroup.

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