Successful Publishing Startup, Wondrous Ink Seeks Investors For Exciting New Chapter

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Wondrous Ink, the family run personalised story book company, which has just launched a brand-new book, The Fantastic Family Adventure, the most personalised storybook yet, is now looking to take its pioneering publishing business to the next level and is actively seeking investors to be part of its new chapter.

Wondrous Ink, the family run personalised story book company, which has just launched a brand-new book, The Fantastic Family Adventure, the most personalised storybook yet, is now looking to take its pioneering publishing business to the next level and is actively seeking investors to be part of its new chapter.

The story so far
A privately funded, family run publishing company, Wondrous Ink launched its first book, Wondrous World in early 2015 and is heading for its next milestone of 250,000 books sold to happy customers throughout the world via the company's own website and through personalised greetings card pioneer, Moonpig.com, as well as the hugely successful online gift store, notonthehighstreet.com.

The founders, husband and wife team, Mike and Angelica Brittain, who already ran a successful personalised children's Christmas letter service, Magical Santa, came up with the idea for their first book as a natural next step to their existing business - giving them a way of producing a beautiful, lasting gift from family members to the special children in their life.

"We are an independent, family run business and wanted to build the business slowly and strategically by ourselves," said Mike Brittain, Founder and CTO of startups hypit.co and housebites.com. "While it's been tricky sometimes in terms of funding all the technology and research, we wanted to feel in control of the process the whole way along and have been able to develop both our ideas and our technology at our own pace, without losing focus on the values that drive us and our business direction", he said.

"We are extremely proud of what we have achieved to date as a small, but utterly dedicated team of parents that includes writers, illustrators and graphic designers," adds Angelica Brittain. "It's incredibly important to us that we maintain our unique approach and that our values and educational message are delivered in our own style and via our own unique and independent content."

Wondrous Ink mission - traditional values
Much like wooden toys, Wondrous Ink's beautifully presented, high quality printed books are designed to be enjoyed for a lifetime. While they use the latest in technology to create the personalization and graphic translation of hand-drawn illustrations, the company remains true to its desire to keep quality printed books alive, instilling a love of reading in children from an early age, by engaging them with their own personal story.

"There is a great opportunity for businesses that are using the latest technology but maintaining traditional family values and learning techniques", said Mike Brittain.

Wondrous Ink books are intended as an antidote to an ever-changing world where family values are at risk of being lost. The thoughtfully crafted stories are all about educating children on what's important, their personality traits, what makes them unique and also on traditional values - both inside and outside the family.

"We have a huge global audience of parents, godparents and grandparents who want to feel like they are giving their children or grand-children something of real value", he said.

Exciting opportunities for a new chapter
Wondrous Ink's latest book, The Fantastic Family Adventure is the most personalized storybook on the market and launched before Christmas to existing Wondrous Ink customers and enables parents and grandparents to personalize a story that features a child and up to three family members - children, adults and/or seniors.

The company is now seeking additional funding for further business development through 2018 and beyond.

"We have come a very long way on our own steam and with our own funding and are hugely proud of what we've created," said Mike Brittain, "but now it's time to propel ourselves to the next level and we're keen to explore new avenues, such as publishing and licensing collaborations, with new partners. We're looking for one or more investors, ideally strategic investors that could provide additional value, such as character licenses, titles or new retail channels."

http://www.wondrousink.com

ENDS

Notes to editor
For more information, comment or interview with Mike Brittain, please contact Sophie Martin 07514 011355 or email sophie@prchicks.co.uk

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Sophie Martin
@wondrousink
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