BitChord Launches ICO to Remake the Reality for Guitar Players via Blockchain Innovation

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BitChord's innovative Model Built on Blockchain Technology Poised to Transform Industry and Put the Power Back in the Guitarists' Hands.

BitChord is the first-of-its-kind blockchain-based platform that puts the power back in the guitarist’s hands, enabling them to receive all profits from the content they create, host, share and sell on a music distribution platform.

In the digital age, guitar players are making a less than satisfactory profit from the original content they upload and share with their audience online. High-profile lawsuits against music giants like Spotify and the troubled financial state of major guitar companies like Gibson are an indication that something is very wrong in the industry. Guitarists feel they are being taken advantage of and, what’s even worse, they can barely afford to make a living let alone purchase quality musical equipment. The market is slowly closing in, leaving room for few to thrive.

BitChord is a new blockchain platform capable of providing guitar players with complete control over their content, engagement with users and access to affiliate marketing programs for additional revenue. BitChord has officially announced its token sale, which will start in Mach. Investor funds will be used to develop and promote the platform. Blockchain technology enables BitChord to achieve its goal of becoming a true music ecosystem, where guitar players and users engage and transact in a fast, secure, fair and transparent way. The BitChord platform, built upon Ethereum's blockchain technology, will deliver security, transparency and convenience for a sector desperately in need of all three. The ICO pre-sale will start on March 3rd, 2018 and the public sale of tokens is scheduled for May 19th, 2018. More information about BitChord’s Crowdsale and how to participate is available on their site:

BitChord is the first-of-its-kind blockchain-based platform that enables guitar players to profit from creating quality content, engaging directly with audiences and participating in custom affiliate marketing programs. The zero-fee platform is developed to empower original content creators by making sure they receive 100% of their earnings as well as incentivize registered users to view and rate guitar players and their work by rewarding them with tokens. BitChord is connecting guitar players to their global audience and allowing them to make money. The BitChord Tokens (BCD) sold in the ICO will be the digital utilities that power and incentivize the BitChord ecosystem and platform.

Blockchain technology offers a way to streamline all communication, interactions and transactions simultaneously as it holds an immutable ledger that leverages crypto-tokens built on smart contracts.

“The guitarist community at large is a self-governing group of professionals, enthusiasts and their audience. The current issue is that neither of these groups are incentivized to contribute towards improving the overall quality of the content flooding the music sector through votes, engineering and technology. We believe that BitChord’s knowledge of decentralized applications and BitChord’s network of global talent will help achieve that goal.”

BitChord’s public-facing platform will consist of a torrent-like interface for hosting content with a social component, a best-in-class mobile app and an integrated marketplace. Its ample functionality, singular in the music industry, is designed to enable guitar players to reach their audience all over the world faster while retaining full control over their content. A rewards-based moderation feature will continuously ensure the platform will host only high-quality content and eliminate ‘vanity votes’ or malicious attacks on the players’ ratings. Additionally, an affiliate marketing program will deliver multiple benefits for guitar players, users and brands alike in the form of:

  • Additional revenue for guitar players whose channels refer users to music equipment retailers
  • Increased organic reach for brands to their target audiences.
  • Relevant ads and special offers for users of the BitChord platform.

Through automation and better data moderation and management, enabled by blockchain technology and machine learning, BitChord creates a database of high-quality content that users are interested in and will pay for. Blockchain represents the natural evolution of content management and social interaction. This is the future, and we are giving guitar players and their audience the means to make it a reality.

Several influential and talented guitar players have joined BitChord as advisors, including Ignazio di Salvo, an Ibanez Guitars endorser and Italian guitar player, composer, and live performer as well as Svilen Mikov – an RGT-certified music educator, composer, studio and live performer, among others.

BitChord’s Token pre-sale will begin on March 3rd, 2018 and last through May 18th, 2018 when the main ICO will start.

About BitChord

BitChord was founded by guitar players and enthusiasts with one dream – to provide a platform, where they can upload, host, sell, control and profit from their original content in a fair, secure and transparent way. Every decision we’ve made as a team was guided by this ethos: from launching a consumer facing platform and developing a mobile app to enhance the user experience to providing additional options for guitar players to capitalize on their talent, effort and work, and now the industry-wide blockchain solution. We are grateful to be able to continue bringing closer the technological horizon on behalf of the guitarist community.

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Galina Mikova
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since: 02/2018
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