Harris Teeter Launches Campaign to Support MDA

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Company Invites Shoppers to Donate $1, $3, $5 at Checkout

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Today, Harris Teeter launched a donation card campaign in support of Muscular Dystrophy Association (MDA). Cashiers in Harris Teeter stores will ask shoppers and associates to purchase a $1, $3, and $5 “Live Unlimited” donation card. The sales of the donation cards will directly benefit MDA in raising funds to continue its mission of finding treatments and cures for neuromuscular diseases, including ALS and other related life-threatening diseases.

The company has donated over $1.5 million to MDA thanks to generous contributions from Harris Teeter customers and associates over the last 10 years.

“Each donation card sold is a symbol of strength, independence and life for kids and adults with life-threatening diseases who count on MDA to find answers and provide support,” said Amy Meyers, executive director of MDA: Charlotte. “Thanks to the generosity of Harris Teeter associates and shoppers, we can help MDA invest in lifesaving research and support programs for these individuals so they can live the life they’ve always imagined and experience the world without any limits.”

To learn more about Harris Teeter’s commitment to help MDA in the fight against neuromuscular disease, please click here. For more information about MDA, visit http://www.mda.org.

About MDA
MDA is leading the fight to free individuals, and the families who love them, from the harm of muscular dystrophy, ALS and related muscle-debilitating diseases that take away physical strength, independence and life. MDA uses their collective strength to help children and adults live longer and grow stronger by finding research breakthroughs across diseases; caring for individuals from day one; and empowering families with services and support in hometowns across America.

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Danna Robinson
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