"Finally, a real-world use for virtual reality has emerged, in a space where the technology is clearly superior to what it replaces," said Hugh Seaton, Aquinas CEO.
NEW YORK and LONDON (PRWEB) March 12, 2018
Companies spent about $360 Bn training their workers in 2016, according to Statista, and yet reports show CEOs remain concerned about a skills gap. As the enterprise learning industry grapples with this issue, a key new technology is rapidly gaining converts: virtual reality (VR).
Companies like Walmart, Volkswagen and many others have realized that the engagement, first-person impact, and immersion of VR create training opportunities unlike any other medium, and they are moving past initial pilots into full implementation. To address escalating industry demand to incorporate VR into corporate learning practices, two learning & VR industry pioneers: Aquinas & PeVRformance Group are joining forces with the creation of AquinasVR.
Since 2015, US-based Aquinas has been a VR advocate and pioneer, organizing tech events like the NYVR Expo, and launching its first mobile VR solution in 2017. For the past 18 years, Marco Faccini, CEO of the PeVRformance Group, has been building cutting edge eLearning systems and content, with virtual reality solutions being the core focus for the last three years. The newly created AquinasVR will lead the development and production of VR experiences and content to augment and amplify corporate trainings and help bridge the corporate skills gap.
"Finally, a real-world use for virtual reality has emerged, in a space where the technology is clearly superior to what it replaces," said Hugh Seaton, Aquinas CEO. "Virtual learning has an estimated market potential of $216 million this year alone, growing to over $6 billion by 2022, and through this partnership, we will be poised to best provide world class service to our clients by expanding our service offerings."
AquinasVR, as the partnership will be known in the US market, will serve clients globally from Europe to China to the US, and will focus on developing VR learning experiences and content, as well as technology consulting, immersive ideation sessions, and program implementation.
"Corporate learning is looking for guidance and help, and not from just 'gamers' or from consultants who have never been in, or created, VR experiences before," said Faccini "our businesses do VR day to day. At the core of our essence, our two companies incorporate learning pedagogy aligned to delivering individual business outcomes and goals and behavioral change. This partnership is a perfect match and will serve to aid the learning community"
Joining the AquinasVR leadership team is advertising and marketing industry veteran Sten Hallock as Head of VR/AR Content & Production, who will lead the development of VR content and experiences for clients.
"After a career spent developing advertising and marketing content for corporate brands, it's rewarding to be able to apply my expertise towards advancing the skills development and learning of today's workforce," said Sten Hallock, Head of VR/AR Content and Production, AquinasVR. "The entire learning industry is at an inflection point, and I am excited to join a company so perfectly positioned to catapult the industry to the next level."
To announce their partnership, AquinasVR will be publishing a free eBook, "The VR Learning Primer", available at http://www.aquinasvr.com.
Aquinas (http://www.aquinas.io) is a U.S.-based technology company focused on personalized learning delivery, with key strengths in mobile and virtual reality. Selling to the Fortune 500's top names, as well as exceptional content creators, Aquinas is at the forefront of learning technology's shift towards continuous, immersive learning delivery.
About PeVRformance Group
PeVRformance Group is a UK based technology learning company focused on consulting and content creation specializing in virtual & augmented reality experiences. Its founder has been at the forefront of the advances made in VR over the last 3 years working with many of the world's largest companies. The company is a Micro Venture Capital Investment vehicle always on the lookout for early stage investment opportunities.