Wrap for a Cause Races with Elite Team of Blind Cyclists

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A CT-based nonprofit is sharing the vision of a team of blind bicycle riders named Team Sea to See to increase employment opportunities for the blind. Wrap for a Cause is sponsoring a colorfully wrapped RV that will accompany the elite blind and sighted athletes as they compete in the world’s most grueling cycling race, Race Across America, this June.

“These highly successful cyclists prove that blindness isn’t an obstacle to success,” Laura Saggese, co-founder of Wrap for a Cause, said. “We are honored to partner with [Team Sea to See] and help them draw attention to their mission to provide opportunities for the blind community.”

Wrap for a Cause has helped many charities turn vehicles into mobile billboards to raise awareness and funds for their organizations. Now, the nonprofit is sharing the vision of a team of bicycle riders named Team Sea to See to increase employment opportunities for the blind. Wrap for a Cause is sponsoring a colorfully wrapped RV that will accompany the elite blind and sighted athletes as they compete in the world’s most grueling cycling race.

Race Across America 2018 (RAAM), which takes place in June, is a nine-day sprint from Pacific to Atlantic. The eight members of Team Sea to See will enter as a relay team of four tandem bicycles. Each tandem bike has a sighted front rider or pilot, and a blind rear rider or stoker. Off the bikes, these world-class athletes identify as lawyers, business executives, and other successful professionals.

Aside from the thrill of competition, the motivation of the cyclists is to address the staggering 70 percent joblessness rate of the blind community. The team hopes to change the way the world sees the blind, not only through media coverage of the competition, but also in a documentary showcasing an intimate portrait of their lives as they commit to the undertaking.

“These highly successful cyclists prove that blindness isn’t an obstacle to success,” Laura Saggese, co-founder of Wrap for a Cause, said. “We are honored to partner with them and help them draw attention to their mission to provide opportunities for the blind community.”

Saggese notes that nationwide events like this are ideally suited for the Wrap for a Cause program. As the huge RV emblazoned with Team Sea to See’s message travels across the country, it will be seen by thousands of people.

“This visibility will also benefit corporate sponsors who want to be identified with Team Sea to See’s mission of diversity and inclusion,” Saggese said. “Google is already a lead corporate sponsor and we are urging businesses and generous individuals to show that same level of confidence in the team by donating to their cause.”

Sponsors can choose from three wrap sponsorship options – Support, Leading and Exclusive levels. Each package provides opportunities for co-branding and media visibility.

“To get an idea of how grueling the RAAM pace is, more people have climbed Mt. Everest than have completed this race as solo or two-person teams,” Saggese said. “But Team Sea to See is undaunted and so is our commitment to them and their dedication to helping others.”

About Race Across America
For 36 years, Race Across America has been challenging ultra cyclists who come from around the world to conquer the 3,000 mile course. The starting line is at a pier in Oceanside, CA and cyclists will have to cross 12 states before reaching the finish line at City Dock in Annapolis, MD. Over the course of their nine-day journey, they will climb three mountain ranges, cross four of America’s largest rivers and the Great Plains, and pedal through iconic natural landmarks like the Sonoran and Mojave Deserts and Gettysburg.

The mission of the nonprofit Wrap for a Cause is to help local and national nonprofit organizations raise awareness and funds through a memorable, mobile marketing campaign through vibrant vehicle wraps. To learn more about becoming a corporate sponsor, fleet vehicle participant or charity beneficiary go to http://www.wrapforacause.org.

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Alisa Picerno
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