Mediaplanet and B-LINE MEDICAL Team Up In The Fight For The Future Of Patient Safety

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The Mediaplanet Patient Safety campaign, found at a series of healthcare professional events through 2018 and online, discussing the key points of planning and innovation leading the way to improved patient outcomes and zero preventable deaths.

Today, B-Line Medical joins us in support of Patient Safety Awareness Week 2018 and shares their exciting LiveCapture platform and its recording capabilities in live clinical events and while offering secure streaming, monitoring, debriefing, and integrated checklists.

Helping to inspire education and awareness on patient safety, Mediaplanet today announces the launch of this March's edition of "Future of Patient Safety". This campaign will advocate for the 1,000 deaths a day that occur due to preventable hospital error -while shedding light on the leadership taking action and discovering better practice and protocol for our facilities.

What do aerospace, maritime operations, nuclear power, the military and healthcare have in common? Each of these recognizes the requirement for the tools to identify and reduce potentially dangerous impact to their fields. With a widespread effort in our healthcare system to reach zero preventable deaths by 2020; simulation plays an integral role in this effort to prevent harm and increase safety for patients.

This campaign was made possible with the incredible support of B-Line Medical, who through inspiring innovation and education, is pioneering technological advances in simulation. With their mission to provide healthcare educators and clinicians with innovative video-driven solutions to effect real and immediate improvement in the delivery of care-B-Line Medical brings their expertise to life through the Circle of Safety.

"With medical errors being the third leading cause of death in the U.S. there is no more important issue in healthcare today than patient safety," said B-Line Medical Co-Founder and CEO, Chafic Kazoun." We mark and promote Patient Safety Week each year as it's a core component of the work we do everyday. Our video-driven solutions, SimCapture and LiveCapture, are utilized at hundreds of top medical schools, nursing programs and hospitals. The ability to record, debrief and track learners and clinicians alike is a proven means to immediately improve patient safety. Our vision is to enable all levels of healthcare to embrace the transparency of video capture and review to reduce preventable medical errors. As one of our early adopters stated, LiveCapture shows us what we actually do versus what we think we do. Understanding this difference is a critical component to improving patient safety."

Today, B-Line Medical joins us in support of Patient Safety Awareness Week 2018 and shares their exciting LiveCapture platform and its recording capabilities in live clinical events and while offering secure streaming, monitoring, debriefing, and integrated checklists. LiveCapture provides a framework for hospitals to supplement and accelerate their quality improvement programs. With B-Line Medical clients now at 70% of the 2017-2018 U.S. News & World Report best hospitals, B-Line Medical has a proven track record of advancing QI initiatives and achieving rapid ROI. To learn more about LiveCapture, click here to view this short video, or check out their website at blinemedical.com.

The print component of "Future of Patient Safety" is distributed as an educational publication at a series of healthcare professional events; with a circulation of approximately 35,000 copies and an estimated readership of 105,000. The digital component is distributed nationally, through a vast social media strategy, and across a network of top news sites and partner outlets. To explore the digital version of the campaign, click here.

About Mediaplanet
Mediaplanet specializes in the creation of content marketing campaigns covering a variety of industries. We tell meaningful stories that educate our audience and position our clients as solution providers. Our unique ability to pair the right leaders with the right readers, through the right platforms, has made Mediaplanet a global content marketing powerhouse. Our award-winning stories have won the hearts of countless readers while serving as a valuable platform for brands and their missions. Just call us storytellers with a purpose. Please visit http://www.mediaplanet.com for more on who we are and what we do.

Press Contact:
Alexandra Flecha-Hirsch
alex.flechahirsch(at)mediaplanet(dot)com
(646) 979-2835

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