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Little Debbie® Introduces New Limited-Edition Mother's Day Treats in Lemon and Strawberry Flavors
  • USA - English


News provided by

Staying Power PR

Mar 26, 2018, 11:30 ET

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Little Debbie® Mother's Day Cakes
Little Debbie® Mother's Day Cakes

COLLEGEDALE, Tenn. (PRWEB) March 26, 2018 -- America’s favorite snack cake maker, Little Debbie®, is taking all the stress out of Mother’s Day this year by introducing its very first just-for-mom treat: Mother’s Day Cakes in delicious lemon and strawberry flavors. These special occasion cakes are available for a six-week period beginning in early April and lasting through Mother’s Day and can be purchased wherever Little Debbie products are sold.

“We know that moms usually are the one to treat the family to Little Debbie snacks, so we wanted to do something special this year and celebrate the moms in our lives with these special limited-edition holiday treats,” said Tara Wiese, product manager. At the recommended retail price of just $2.19 per box, Wiese added, “folks may want to buy their mom one box of each flavor.”

The lemon Mother’s Day Cake is particularly unique, as the only lemon-flavored product available from Little Debbie®. Meanwhile, the strawberry cake, featuring vanilla creme and icing, as well as a creative pink stripe, is also a new, first-time introduction; both were inspired by consumer demand, according to Vanessa Daniel, consumer insights analyst. “Consumer trends show that both lemon and strawberry are among the top eight trending flavors within the baked sweet goods category,” she said.

In addition to the great-tasting Mother’s Day cakes, families will be excited to share the special Mother’s Day message printed right on the back of the box. “We encourage folks to add their own personal message or art to the greeting card. Or, if they are crafty, we suggest cutting out the card, and arranging the individually-wrapped cakes in a serving dish or unique kitchen basket to share with mom,” said Wiese.

There are eight individually-wrapped special occasion cakes within each package. “Mom can celebrate her special day for a full week or maybe, just maybe, share some delicious cake with her fellow Little Debbie-loving family members,” added Wiese.

ABOUT THE LITTLE DEBBIE BRAND
McKee Foods’ Little Debbie brand is America’s No. 1 selling snack cake and is increasing its presence in the breakfast pastry and cookie categories. More than 138 billion Little Debbie® snacks have been sold by retailers since 1960 in the United States and Canada. Every week, Little Debbie® snacks are baked fresh and delivered from our bakeries to your communities – that’s why they taste so fresh. Wholesale distributorships, that are members of your communities, purchase these products from McKee Foods and sell them to local retailers, and ensure that the freshest products are available in your stores. In fact, you’ll find our quality pledge and our guaranteed fresh date on every package. Visit littledebbie.com for more information. You can also find us on Facebook and Twitter.

Karen Carzo, Staying Power PR, http://www.stayingpowerpr.com, +1 917-4347034, [email protected]

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