Veteran Retail Executive Launches Bells & Becks Providing European Luxury Shoes for the Modern Woman

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Designer-quality, handcrafted shoes sold direct to consumer delivering wearability with distinctive, feminine style

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I want to bring accessible luxury to modern women that understand quality, require versatility, and appreciate something beautiful.

Bells & Becks, a leading source for discovering European luxury shoes for the modern woman, today announces its launch and online availability, with sandals, flats, booties, and more available at Bells & Becks aims to provide fashion and functionality for the modern woman living a busy lifestyle and requiring her shoes to be versatile yet sophisticated.

Bells & Becks creates with distinctive design, differentiating elements, and boldly understated femininity in mind. The collection aims to fill the void of wearable, luxury shoes that can be worn all day at any occasion. By cutting out the wholesale mark-up price that many big box retailers incorporate, Bells & Becks’ pricing is more accessible - nearly 40 percent less than the same designer quality and craftsmanship with shoes ranging from $185 for sandals to $350 and up for flats and booties.

“I want to bring accessible luxury to modern women that understand quality, require versatility, and appreciate something beautiful,” said Tamar Miller, CEO and founder of Bells & Becks. Having spent more than 25 years in the U.S. retail market as a professional shoe merchant, Miller found it nearly impossible to discover specialty product both unique and high-quality within the U.S. and without breaking the bank.

“Most shoes sold in the U.S. are mass-produced, often resulting in style duplication and comparatively low quality,” said Miller. “What differentiates Bells & Becks is our production and the versatility that our collection provides. Product is made by hand in small batches at artisanal factories in Italy to ensure we deliver on distinctiveness and luxury quality. We offer women with around-the-clock schedules a stylish, yet wearable assortment of shoes that make a statement from day to night. Our shoes are distinctive discoveries that work for the realities of daily life.”

Bells & Becks produces products in some of the highest quality factories in Italy that manufacture for well-known designers. These are factories with a long tradition in footwear where the shoes are made by hand, methodically, and with exacting precision. The materials used include Italian leather and all componentry, such as insoles, outsoles, and linings, are also made with leather.

Prior to Bells & Becks, Miller served as head of digital merchandising for leading brands such as Banana Republic and Old Navy. She developed her extensive footwear expertise with senior leadership roles in department and specialty stores, including Lord and Taylor, Macy’s, and Piperlime. Miller resides in Burlingame, Calif. with her husband and two children, nicknamed “Bells” and “Becks”.

Bells & Becks offers free shipping and free returns within the U.S. online at, as well as shipping to countries outside the U.S. for an additional fee. The company also offers private trunk shows and events upon request. The Bells & Becks collection is currently largely focused on chic flats for women, and will soon be adding an additional assortment of wearable booties for Fall 2018.

About Bells & Becks
Bells & Becks is a leading source for discovering distinctive European luxury shoes for the modern woman. Launched in 2018 by veteran retail executive Tamar Miller, Bells & Becks produces sophisticated, versatile shoes with top-quality materials, handcrafted in Italian designer factories and sold direct to consumers at an accessible price point.

Distinctive shoe discoveries, expertly curated for the modern woman. To discover the line and learn more, visit or find us on Facebook at

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Gisela Donnell
Bells & Becks

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