The VIA Agency Hires Brian Demick As Client Strategy Lead

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Former Havas Worldwide Director of Brand, Digital & Direct will help lead Lowe’s

Brian Demick joins The VIA Agency as Client Strategy Lead

I was immediately drawn to VIA’s team structure and its unusually strong culture and I look forward to being a part of it.

The VIA Agency, a full-service creative agency, announced today Brian Demick has joined as Client Strategy Lead to work on a range of accounts, including Lowe’s. In his new role, Demick will report directly to Dan Bailin, Director of Client Strategy.

Most recently, Demick was Director of Brand, Digital & Direct at Havas Worldwide in Boston where he lead marketing strategy and integrated campaign development for Liberty Mutual. Among several initiatives, Demick helped launch a rebranding effort that quadrupled Liberty Mutual’s new business growth in the span of just three years.

"Brian’s client experience, passion and leadership skills make him a natural fit for VIA's collaborative pod structure, which is forward-thinking and nimble,” said Dan Bailin. “As Client Strategy Lead, Brian will work closely with other VIA pod leaders while building deep client relationships. As we begin our work with Lowe’s, Brian will add great value to starting the partnership with fierce collaboration and trust from day one.”

A year and a half ago, The VIA Agency restructured the firm to an innovative pod model that flattens teams and encourages collaboration, quicker response time, and uses resources more cost-effectively. Combined, these benefits help VIA’s clients grow their business through creativity more efficiently and has attributed to winning new clients such as, L.L.Bean, T.Rowe Price, Lowe’s and Wawa.

"As someone who thrives on collaboration and appreciates the absence of silos and politics when it comes to bringing creative solutions to business challenges, I was thrilled to see VIA truly walks the walk in this regard,” said Brian Demick. “I was immediately drawn to VIA’s team structure and its unusually strong culture and I look forward to being a part of it."

About The VIA Agency
The VIA Agency is an employee-owned, full-service creative agency that’s dedicated to helping its clients grow their businesses through creativity. Located in Portland, Maine, VIA has helped some of the world’s most recognizable brands and innovative enterprises — such as Unilever, L.L.Bean, Perdue Farms and Facebook — create groundbreaking campaigns that reflect their own unique corporate styles. VIA also fundamentally believes in using creativity to drive cultural change and has dedicated its services to numerous humanitarian organizations, including Greenpeace and the United Nations. VIA was named to Ad Age’s Best Places to Work List in 2016 and 2017 and Small Agency of the Year in 2011.

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Laurel Getz
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