NHK WORLD-JAPAN, Japan’s Sole Public English-Language Channel, Launches on ATL PBS on April 1, 2018

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Previously NHK WORLD TV, the Broadcaster Re-Brands as NHK WORLD-JAPAN, and Brings International News, Lifestyle and New Programming to the Atlanta Market

NHK WORLD-JAPAN, the English-language channel operated by Japan’s sole public broadcaster NHK, is proud to announce its partnership with ATL PBS, Atlanta’s public broadcasting network serving the Atlanta area. ATL PBS joins stations in New York, Los Angeles, Chicago, Philadelphia, San Francisco, Washington, D.C., Seattle, Denver, Orlando, Charlotte and Baltimore as NHK WORLD-JAPAN partners in distributing its hourly live news and Japanese lifestyle programming. NHK WORLD-JAPAN officially launches on ATL PBS on April 1, 2018.

NHK WORLD-JAPAN is a 24/7 public television network featuring original programming from NHK (Japan Broadcasting Corporation Inc.). NHK WORLD-JAPAN delivers a unique and diverse blend of English-language programming featuring hourly live international news from Tokyo and 30 news bureaus around the globe and programs on Japanese food, travel and lifestyle, as well as riveting documentaries across a broad range of subjects. NHK WORLD-JAPAN, previously known as NHK WORLD TV, provides a Japanese perspective in news coverage and an array of entertaining lifestyle programs that bring the culture and traditions of Japan to a global audience. The network’s new brand takes effect in April to establish wider global recognition for the service’s Japanese roots in advance of the Tokyo 2020 Summer Olympic and Paralympic Games.

ATL PBS will feature NHK WORLD-JAPAN programs including: “NHK NEWSLINE,” “Dining with the Chef” and “Journeys in Japan.” “NHK NEWSLINE” delivers a fair and impartial international newscast at the top of the hour. “Dining with the Chef” showcases demonstrations of easy-to-make Japanese dishes by Chef Tatsuo Saito and cooking researcher, Rika Yukimasa. “Journeys in Japan” explores local cultures and lifestyles while offering travel hints rarely found in guidebooks. Additionally, NHK WORLD will bring its mascot DJ DOMO to Momocon 2018 in Atlanta on May 24 through May 27, 2018.

Local viewers can watch on Comcast channel 1155, OTA channel 30.2 or check with your provider. For programming, viewers can visit https://www3.nhk.or.jp/nhkworld/en/tv/schedule/

"We are very excited to partner with ATL PBS to bring NHK WORLD-JAPAN’s unique programming content to the Atlanta market,” said Yoshihiko Shimizu, President and CEO of JIB (Japan International Broadcasting Inc.). “We look forward to collaborating with ATL PBS to promote this unique perspective on Japanese culture and lifestyle programming to viewers in Atlanta and surrounding suburbs.”

"ATL PBS’s partnership with NHK WORLD-JAPAN gives us the opportunity to provide our audience with high-quality, diverse lifestyle and entertainment content that appeals to both the English-speaking Asian population and the general population in the Atlanta market,” said Wonya Lucas, CEO of Public Broadcasting Atlanta.

In addition to NHK WORLD-JAPAN’s current popular news and lifestyle programs, ATL PBS will air these new additions to NHK WORLD-JAPAN programming beginning in April 2018:

Biz Stream
Saturday 14:10/ 20:10 Sunday 2:10/ 8:10 (UTC)

Interest in Japan is growing with the approach of the Olympics and Paralympics as well as the already increasing number of arriving tourists. This program highlights the latest economic trends, corporate strategies, and developments, examining their background and global impact. It also provides coverage of expanding Asian economies.

Japan’s Top Inventions
Wednesday 15:30/ 21:30 Thursday 3:30/ 9:30 (UTC)

This program introduces the stories behind much-loved global products born in Japan. Interviews and drama segments illustrate the spirit of Japan’s craftsmanship in easy-to-watch 15-minute segments.

J-Arena
Friday 4:30/ 8:30/ 16:30/ 22:30 (UTC)

Japan ranks at the top level in many sports, including those—such as judo—that originated in the country. This program features the athletes, showing the places where they train and compete.

Kids Meet the World
Sunday 0:10/ 6:10/ 12:10/ 18:10 (UTC)

Under an initiative known as One School, One Country, Japanese elementary and junior high schools are devoting their enthusiasm to specific national or regional teams in 2020. The program draws upon coverage by local broadcasting stations to show heartwarming exchanges between children and athletes of the world.

About NHK WORLD-JAPAN

NHK (Japan Broadcasting Corporation) is Japan’s sole public broadcaster, operating the nation’s largest domestic and international television network. In Japan, NHK broadcasts four TV channels and three radio stations. NHK also transmits two international television channels, NHK WORLD-JAPAN (English, HD, 24/7) and NHK WORLD PREMIUM (Japanese, HD, 24/7), as well as international radio services in eighteen languages.

NHK WORLD-JAPAN reaches over 300 million households in 160 countries and regions via local satellite and cable TV providers. Online live streaming and VOD (video on-demand) services through the free mobile app and the website, give viewers access to NHK WORLD-JAPAN anywhere and anytime. You can also connect through Apple TV and Amazon Fire TV. Presenting an extensive range of Asia-centered programming, NHK WORLD-JAPAN is your window to Japan, Asia, and the rest of the world. For more details, visit https://www.nhk.or.jp/nhkworld/.

About Japan International Broadcasting, Inc.

Japan International Broadcasting Inc. (JIB), a subsidiary of NHK, is responsible for the worldwide distribution of the HD English language news/lifestyle channel “NHK WORLD-JAPAN,” as well as the HD Japanese language channel “NHK WORLD Premium.” Currently, the two channels are broadcast around the world on three international plus domestic satellites in their respective markets and reach households, hotels and others via DTH, cable, IPTV, and terrestrial broadcast.

About Public Broadcasting Atlanta

ATL PBS and WABE 90.1 FM make up Public Broadcasting Atlanta (PBA). PBA brings NPR News, PBS programming, music, arts and cultural information to hundreds of thousands of listeners and viewers each year. As a broadcast service of Atlanta Public Schools in partnership with the Atlanta Educational Telecommunications Collaborative (AETC) PBA has never lost sight of its original mission. Education remains at the core of our operation at every level, from kids to adults.

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FOR MORE INFORMATION, IMAGES OR INTERVIEWS PLEASE CONTACT:
Lisa Dollinger, Dollinger Strategic Communication, lisa(at)dollcomm(dot)com or 512-633-4084
Hilary Silverboard, SVP Marketing, hsilverboard(at)pba(dot)org or 678-686-0349

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Lisa C Dollinger
Dollinger Strategic Communication
+1 (512) 633-4084
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Hilary Silverboard
ATL PBS
678-686-0349
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