PlaSmart and ImagAbility Sign Agreement to Distribute WEDGiTS™ and WEDGNETiX™ Worldwide

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PlaSmart Inc., a Canadian-based, international distributor that selects products that are smart, simple, and fun, and ImagAbility Inc. have signed an agreement to distribute WEDGiTS™ Building Blocks and WEDGENTiX™ Magnetic Construction toys worldwide. Designed for pre-school and elementary school aged children, WEDGiTS™ fun, challenging, multi-dimensional building sets consist of graduated pieces that can nest, stack, link, and actually wedge together in both vertical and horizontal directions.

Build designs that look like they could travel the universe

“ImagAbility shall continue to focus on its STEM development programs that support elementary aged learning through the use of WEDGiTS™ building blocks and WEDGNETiX™ magnetic construction toys”, says ImagAbility President, Caron McKinley.

PlaSmart Inc., a Canadian-based, international distributor that selects products that are smart, simple, and fun, and ImagAbility Inc. have signed an agreement to distribute WEDGiTS™ Building Blocks and WEDGENTiX™ Magnetic Construction toys worldwide. Designed for pre-school and elementary school aged children, WEDGiTS™ fun, challenging, multi-dimensional building sets consist of graduated pieces that can nest, stack, link, and actually wedge together in both vertical and horizontal directions.

PlaSmart CEO, Tim Kimber, has been intrigued by WEDGiTS™ since PlaSmart’s early days about fifteen years ago. In fact, PlaSmart distributed WEDGiTS™ from 2003 to 2013, after which ImagAbility resumed distribution and expanded the WEDGiTS’ basic line to include numerous award-winning sets where kids can build everything from basic pyramids to models of lifelike creatures, futuristic spacecraft, and four-wheel rolling vehicles.

ImagAbility President, Caron McKinley, is excited about the opportunity to expand global sales with PlaSmart. With similar distribution strategies, the ability to reach Moms, Dads and educators around the world is greatly expanded with Plasmart’s extensive product range and established distribution channels. “ImagAbility shall continue to focus on its STEM development programs that support elementary aged learning through the use of WEDGiTS™ building blocks and WEDGNETiX™ magnetic construction toys,” says Caron McKinley.

About WEDGiTS™
Mathematicians refer to the shapes of WEDGiTS™ Building Blocks as rhombus and octahedrons. The graduated blocks can recess and intersect with each other vertically and horizontally to provide excellent learning experiences and teaching tools. Children gravitate to WEDGiTS™ because the blocks are designed to naturally align or drop into place. There is no wrong way to build. Educators often refer to this feature as an open-ended manipulative. The satisfaction gained from accomplishing a “new design” is a key milestone in cognitive development and associative reasoning.

Once described as a stack of square donuts that form into a four-sided pyramid, WEDGiTS™ have proudly found their way into classrooms, home-school programs, daycares, and occupational therapy centers. Teachers, parents, and daycare providers can use WEDGiTS™ Building Blocks as teaching tools to demonstrate geometric relationships, vertical and horizontal alignment, sorting, pairs, size relationships, measurement, balance, and molecular designs such as H2O.

Occupational therapists recommend WEDGiTS™ because the toy provides builders with a sense of accomplishment that may enhance self-esteem. WEDGiTS™ Building Blocks have been found to play a role in the learning or recovery processes for special needs children and adults recovering from brain trauma.

Year after year, for more than two decades, WEDGiTS™ has been reviewed for design and educational value resulting in a broad range of awards, including an impressive four Oppenheim Toy Portfolio Gold Seal Awards.

About PlaSmart Inc.
PlaSmart Inc. is a Canadian-based, global toy distributor that chooses products that are smart, simple, and fun. It seeks out interesting, one-of-a-kind toys that meet its 'smart and simple' philosophy and avoids toys that are difficult to understand or operate. Strong brand values and quality products, tested to the highest standards, form the foundation upon which PlaSmart was built. Established in 2003, the company continues to focus on toys and games that develop motor and dexterity skills, balance, creative and imaginative play, eye-hand coordination, problem-solving and, of course, fun.

PlaSmart’s products include multiple award-winning toys and games, including the ever-popular Original PlasmaCar®, a mechanical marvel powered by the cleanest and most inexhaustible energy source, Kid Power. The company’s products are available on five continents and in over fifty countries. For more information visit PlaSmart’s website.

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Virginia MERRITT
PlaSmart Inc.
+1 877-289-0730 Ext: 125
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