“Broadcasters are learning the benefit of repurposing popular content while prioritizing their original content and branding, and they need a reliable teammate,” said Todd Cochrane, CEO of RawVoice/Blubrry & Podcast Hall of Fame member
LAS VEGAS (PRWEB) April 09, 2018
Leader in the podcasting industry, Blubrry, a subsidiary of RawVoice, is exhibiting at NAB in Las Vegas, April 9-12, 2018, to share its expertise in the podcasting space and showcase its professional and enterprise media hosting and statistics. As part of the Podcast Pavilion in the South Hall, Blubrry will demonstrate its podcasting tools and knowledge with companies interested in expanding their digital offerings and broadcasters looking to breathe new life into their listenership.
“Broadcasters are learning the benefit of repurposing popular content while prioritizing their original content and branding, and they need a reliable teammate,” said Todd Cochrane, CEO of RawVoice/Blubrry & Podcast Hall of Fame member. “Marrying podcasting with traditional radio has enormous potential to reach and grow audiences far beyond radio dial.”
Blubrry has provided services to professional level organizations since 2006. The past decade has been spent expanding the capabilities of podcasting for radio and enterprise agencies, including an upcoming Interactive Advertising Bureau podcast statistics certification (a step above current status of compliance).
“Whether through an individual podcast, or an expanded radio presence, we have all the tools for successfully fulfilling your podcast needs, as we have for over 85,000 podcasters,” Cochrane said.
Blubrry offers a full solution that includes hosting, statistics and an optimally managed website. With its services, radio stations are able to expand their audience reach with distribution on Apple Podcasts, Google Play, Spotify and more. RawVoice first focused on advertising for podcasts in 2005, and will be introducing an advertising insertion system for podcasters later this year.