TrueMotion Named a Finalist in Fast Company’s 2018 World Changing Ideas Awards

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TrueMotion’s distracted driving app Mojo shortlisted in this year’s Apps category

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TrueMotion, the leading platform for smartphone telematics, today announced that it has been named a finalist for Fast Company’s 2018 World Changing Ideas Awards. The company is being honored for its distracted driving app, Mojo, which tracks distracted driving behaviors and rewards drivers for safe driving. Mojo received top honors as a finalist in Fast Company’s App category this year.

“Distracted driving is a worldwide epidemic and it affects people from all walks of life across all age groups,” said TrueMotion CEO Ted Gramer. “Our goals with developing apps like Mojo are to raise awareness of how distracted people really are and uncover new ways to reduce that distraction. We’re honored to be recognized by Fast Company for their World Changing Ideas alongside some of the most innovative companies in the world and hope it will continue to raise awareness for distracted driving.”

TrueMotion works closely with top insurers across the US, Canada, and Europe to integrate its distracted driving technology into their digital programs, with the goal of making it available to as many drivers as possible. Distracted driving kills over nine people in the US every day. Beyond the tragic loss of life, distracted driving increases auto insurance costs due to the frequency and severity of crashes.

In various populations, the distracted driving technology powering Mojo has been able to reduce distraction by 20%. Ninety-one percent of Mojo users report they’re driving less distracted and 94% say they’re more aware of distraction.

Mojo is powered by TrueMotion’s patented smartphone telematics platform. By analyzing smartphone sensor data with machine learning algorithms, the technology identifies when a person is driving and reveals when the driver is distracted. The technology can show where the phone is in the car and how the driver is using it – texting, using apps, or making hands-free and handheld phone calls. Mojo provides a distraction score for these activities at the end of each trip. For every minute a person drives undistracted, they earn points towards a chance to win a reward. Mojo is free to download on the App Store and the Google Play Store.

Now in its second year, the World Changing Ideas Awards honor businesses, policies, projects, and concepts that offer innovative solutions to the issues facing humanity. A panel of eminent judges selected winners and finalists from a pool of more than 1,300 entries in 12 categories, from Food, to Energy, to Developing World Technology.

TrueMotion, along with the full list of winners and finalists, will be highlighted in the upcoming May issue of the print magazine, which hits newsstands on April 17th.

About the World Changing Ideas Awards
World Changing Ideas is one of Fast Company’s major annual awards programs and is focused on social good, seeking to elevate finished products and brave concepts that make the world better. A panel of judges from across sectors choose winners and finalists based on feasibility and the potential for impact. With a goal of awarding ingenuity and fostering innovation, Fast Company draws attention to ideas with great potential and helps them expand their reach to inspire more people to start work on solving the problems that affect us all.

About TrueMotion
TrueMotion offers auto insurers a mobile telematics platform that enables next-generation digital programs. Powered by mobile technology, machine learning, and data science, its patented smartphone data platform can accurately determine when a person is driving and reveal her behaviors behind the wheel, including distracted driving. This unique data powers usage-based insurance, distracted driving programs, claims services, and fleet management programs. Headquartered in Boston, Mass, with offices in London, Milan, and Budapest, TrueMotion works with 15 carriers around the world including 8 of the top 20 insurers in the US. For more information, please visit http://www.goTrueMotion.com.

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Sonia Segal-Smith
Kickstand Communications
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