Phase2 Partners With Acquia to Provide Customer Experience Technology for Marketers

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Phase2 to provide Acquia Journey and Acquia Lift to help clients increase revenue through personalized customer experiences

Since 2010, Phase2 and Acquia have together helped clients build out their digital strategies, so it’s a natural next step to help them with journey mapping and personalization.

Phase2 announces that it is partnering with digital experience company Acquia to provide Acquia Journey and Acquia Lift, giving Phase2 clients access to cutting-edge technology that delivers cross-channel orchestration and helps create personalized, seamless, branded customer experiences.

Phase2’s partnership with Acquia for Journey and Lift combines the exceptional strategy and technical ability of Phase2, with powerful tools needed to implement and manage customer journey creation, orchestration and analytics.

“In 2018, Phase2 is prioritizing the creation of customer experiences that deliver business results. It is incredibly exciting to have the tools we need to deliver the insights our clients require and the experiences their customers expect,” said Scott Delea, Phase2 EVP Marketing.

“Phase2 brings strategic and technical experience to help organizations successfully implement and manage customer journey creation, orchestration and analytics,” said Joe Wykes, Acquia senior vice president of channel and commerce. “Since 2010, Phase2 and Acquia have together helped clients build out their digital strategies, so it’s a natural next step to help them with journey mapping and personalization.”

Acquia Journey is a journey orchestration solution that allows marketers to reach their customers with the “best next” content or interaction, regardless of how they connect. For IT teams struggling to utilize content from disparate systems, it helps bridge siloed data from disparate martech to centralize customer data, allowing marketers to map and automate the delivery of personalized customer journeys.

Acquia Lift is a personalized content solution that makes it easy and fast for marketers to tailor digital experiences to specific audiences. Unlike other personalization solutions, Lift is the only single solution that combines ready-to-use content and rich customer data — empowering organizations to seamlessly target their audiences with experiences that drive engagement and bottom-line results.

Attendees of DrupalCon Nashville can see Journey in action at the Phase2 Booth #205.

About Acquia
Acquia provides a cloud platform and data-driven journey technology to build, manage and activate digital experiences at scale. Thousands of organizations rely on Acquia’s digital factory to power customer experiences at every channel and touchpoint. Acquia liberates its customers by giving them the freedom to build tomorrow on their terms. To learn more, visit https://www.acquia.com.

About Phase2
Phase2 is a digital agency moving industry-leading organizations forward with powerful ideas and executable strategies built on open technology. Experts in customer experience, they provide insights, design and build digital platforms, and enable engagement with target audiences in any channel, on any device. Founded in 2001, Phase2 has offices in Portland, DC, New York City and San Francisco. To learn more, visit Phase2Technology.com

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Cara Lemieux
Phase2
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