Reell Celebrates 2nd Anniversary of China Operations and WFOE Status

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Team has made great progress in a short amount of time

Reell Precision Manufacturing, Saint Paul, MN
Our team has done an outstanding job of setting up a solid operation in a very short amount of time.

April 11th marked the second anniversary of Reell's commitment to directly serving the Chinese market. During that time, the team in Shanghai has made many significant accomplishments that are driving Reell's success in Southeast Asia.

In the last two years, Reell China has provided technical sales expertise and excellent customer service selling products in the automotive, medical, commercial and consumer rail markets. During that time they have participated in over fifty tradeshows. To further drive their support in China, in May 2018 Reell established a wholly foreign owned enterprise (WFOE) ownership structure, which increases protections for intellectual property, and allows Reell to better uphold and promote its global strategy. WFOE status also allows Reell perform transactions in local currency.

Global VP of Sales and Marketing Jack Field, is pleased with the progress of the team. “Our Reell China team has done an outstanding job of setting up a solid operation in a very short amount of time. They have developed a strong technical sales and engineering support capability, and are able to bring Reell technology, quality and service to the Chinese market in an exceptional way. They are dedicated to increasing our customer service levels and enabling Reell’s continuous growth in the Chinese market.”

In the coming years Reell plans to continue to invest in China operations, with a strong commitment to providing high quality products and outstanding customer service to Chinese customers.

Reell Precision Manufacturing provides high-quality innovative solutions to transmit torque, control angular position and protect delicate components from excessive force. Combining the world's most precisely controlled torque technology with the industry's most experienced engineering team provides a perfect product fit in customer applications. Reell's patented technology is widely used in the consumer electronics, automotive, aircraft interiors, medical technology, workstation furniture, kiosk/data terminal, and architectural lighting industries.

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Mark Rivers
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