SquadUP Named Official Ticketing Partner for League of Legends NA LCS

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Mobile-first & white label ticketing coming to Riot Games

NA LCS - Riot Games

“We are thrilled to be working with SquadUP for our NA LCS ticketing starting this summer. Being able to offer an improved ticketing experience that is mobile friendly for our NA fans is very exciting for us." says Senior eSports Events Coordinator at Riot Games, Steve Stagliano.

SquadUP, a mobile-first ticketing, event management and audience engagement platform, and Riot Games, the developer and publisher of League of Legends, the largest esport in the world, today announced a partnership to bring a seamless ticketing experience to fans attending events held at Riot’s iconic NA LCS Studio. Riot Games will begin leveraging SquadUP’s ticketing platform for their 2018 League of Legends NA LCS Splits.

“We are thrilled to be working with SquadUP for our NA LCS ticketing starting this summer. Being able to offer an improved ticketing experience that is mobile friendly for our NA fans is very exciting for us." says Senior eSports Events Coordinator at Riot Games, Steve Stagliano. “We look forward to being able to connect with our fans in a more meaningful way, as well as getting additional insight into how they purchase tickets so we can always be improving the experience. Again, could not be more excited to be working with SquadUP this summer.”

In addition to offering a fan-friendly platform for buying tickets, Riot Games plan to experiment with shopping cart purchases, allowing fans to purchase tickets to multiple events in one transaction.

“Working with the NA LCS will be a fun challenge. Riot has emerged as the foremost leader in the esports category and we’re thrilled to have the opportunity to work with them,” says Willie Litvack, CEO and Co-Founder of SquadUP.

Fans can now secure their League of Legends NA LCS Split tickets for the inaugural season at lolesports.com. The first split will take place in June 2018, and the NA LCS Finals will take place in September 2018.

About Riot Games:

Riot Games was founded in 2006 by Brandon Beck and Marc Merrill with the intent to change the way video games are made and supported for players. In 2009, Riot released its debut title League of Legends to worldwide acclaim. The game has since gone on to become the most played PC game in the world and a key driver of the explosive growth of esports. Players are the foundation of our community and it’s for them we continue to evolve and improve the League of Legends experience. Riot Games is headquartered in Los Angeles, CA and has 23 offices worldwide.

About SquadUP:

SquadUP is a mobile-first ticketing, event management and audience engagement platform. The Company provides software to more than 800 event organizers including The New Yorker, American City Business Journals, The New York City Wine and Food Festival, The Wall St. Journal, The Charleston Wine and Food Festival, The New Orleans Wine + Food Experience, Fullscreen Live, The Duke Global Entrepreneurship Network, and the James Beard Foundation. The platform's major value proposition hinges on an integrated, fully-featured mobile app for attendees and organizers in addition to a completely white labeled implementation package for enterprise customers.

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