Warsaw to Host LocWorld – Conference examines the challenges and opportunities of digital transformation

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LocWorld37 Warsaw brings together delegates who are responsible for communicating across the boundaries of language and culture in the global marketplace. Five hundred executives from around the world are expected to attend.

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Inma Martinez, AI pioneer and venture partner at Deep Science Ventures, will deliver the keynote “Life, Work and Play in the Times of Accelerated DigitaIization.”

Five hundred global business executives from around the world are expected to attend this summer’s LocWorld conference in Warsaw, June 6-8.

The conference, which features six concurrent tracks with ten topic areas, has a special focus on digital transformation.

LocWorld brings together delegates who are engaged in the business of adapting products, services and communications to an international language or culture so as to appear native to that particular region. Speakers at the conference include representatives from Adobe systems, Boston Scientific, Facebook, IBM, King, LinkedIn, Motorola Solutions, Salesforce, Semantix, VMware, Vistaprint and many others.

The conference, produced by MultiLingual Computing, Inc. and The Localization Institute, will be held at the Hilton Warsaw Hotel and Convention Centre.

“This will be the first conference in Eastern Europe, and we’re excited about the program and venue,” says Donna Parrish, publisher of the magazine MultiLingual and co-organizer of LocWorld. “Our attendees will enjoy sessions that examine cutting-edge subject matter for our industry, such as artificial intelligence (AI), amid ample opportunities to relax and network.”

Inma Martinez, AI pioneer and venture partner at Deep Science Ventures, will deliver the keynote “Life, Work and Play in the Times of Accelerated DigitaIization.” According to Time and Fortune, Martinez is one of the top talents in social engagement through technology. She will take the audience on a fascinating journey, exploring how digitalization will affect our lives in all ways.

The preconference day will include round tables on sales and marketing, life sciences business, corporate terminology and a session on hacking localization thinking into startups.

A new stand-alone event, the Game Global Forum covering localization, functional and localization testing of games, will take place June 5 and 6. “Our previous Game Localization Round Tables were so popular and well-attended that we expanded it to two days,” says Ulrich Henes, conference co-organizer and president of The Localization Institute. “We have a top-notch advisory board of industry professionals that has helped us pick the topics and select the best presentations.”

During the main conference program, attendees may choose from ten topic areas: Advanced Localization Management, Community, Content Management, Core Competencies, Global Business, Inside Track, Language Service Providers, TAUS, Technical and Unconference.

Some highlighted presentations include:

  • How to Create a Community and Build a Multilingual Brand
  • Why Data Is Like a Fortune Teller
  • Preparing for the AI Revolution
  • How Social Media Is Transforming the Way We Work
  • Localizing Content for Global Employees

A Process Innovation Challenge will be held with one session each day. Shortlisted candidates will pitch their innovative process ideas and the audience will vote for their favorite. The top two will go through to the final round on day two, to be named as the LocWorld Process Innovator for Europe 2018.

This conference also presents an opportunity for executives and managers to review the best products and services in the exhibit hall.

LocWorld37 Warsaw sponsors include: Summa Linguae, Lionbridge, Welocalize, Moravia and SDL.

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Kevin Watson

Donna Parrish
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