Market Leader Releases Complete Real Estate Marketing Automation Feature for Listing Agents

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New feature automates listing marketing for agents using Market Leader Professional, Business Suite, and Sharper Agent products

real estate listing marketing collage of assets

Automated Listing Marketing Pieces

By automatically delivering marketing packages directly to the listing agent as soon as it hits the MLS, they can prioritize growing their businesses, while ensuring listings are marketed across all touchpoints.

Market Leader, a pioneer in lead generation and real estate technology, announced today the release of a new feature that automates marketing for real estate listings by sending the listing agent a ready-made and customizable marketing package. In addition to an already robust marketing center with thousands of professionally-designed templates and automated campaigns, Market Leader now automates the entire marketing process for listings.

The new Listing Marketing Automation feature fully integrates with the MLS, pulling listing photos and details to create and send marketing assets directly to the listing agent within 24 hours of the listing going live, allowing them to market listings in as little as one click.

The new feature includes the following, auto-populated print, digital, and social marketing materials:

  • Professionally-designed single property websites
  • Ready-to-print or email postcards and flyers
  • Showcase listings on website and email footers
  • Single-click social media marketing

“We are thrilled to provide this new feature to our customers. The ability to automate listing marketing will save agents valuable time that could be spent in front of their businesses,” stated Scott Smith, President and General Manager of Market Leader. “By automatically delivering marketing packages directly to the listing agent as soon as it hits the MLS, they can prioritize growing their businesses, while ensuring listings are marketed across all touchpoints.”

“The Listing Marketing Automation feature is amazing. It saves me hours of time creating flyers, just-listed postcards and email campaigns, social media graphics and links. The feature allows me to get the listing in front of thousands of potential buyers in our local market without eating up my time,” said Jennifer Hebert, REALTOR® with Pennant Real Estate. “I get to stay on-track with day-to-day tasks while my listing gets maximum exposure. It’s a win-win.”

Available today to all Market Leader customers and users on Market Leader Professional, Business Suite, and Sharper Agent products, the new Listing Marketing Automation tools offer agents the ability to fully market their listings and brand, without the legwork. A similar feature set is available to listing agents using Market Leader white-label products: Keller Williams’ eEdge, CENTURY 21’s Business Builder, NRT’s InTouch, Better Homes and Gardens’ Contact Manager, and EXIT Realty’s EXIT Promo Shop.

About Market Leader
A pioneer in lead generation, CRM, and marketing software, Market Leader provides innovative online technology-based sales and marketing solutions for the real estate industry. Since 1999, Market Leader has helped hundreds of thousands of real estate professionals succeed and grow their businesses. Today, Market Leader powers more than 250,000 agents, teams, brokerages, and franchises across the United States and Canada.
For more information, visit: https:http://www.marketleader.com

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Shara Maurer
Market Leader
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