New Study: Large Appetite for Learning Software Beyond an LMS

Share Article

Microlearning software, simulation platforms, coaching/mentoring software, content curation and gaming systems top organizations’ wish lists, according to 2018 Brandon Hall Group Learning Technology Study.

Learning Management Technology Study
Learning technology is no longer about managing learning, but delivering learning with a consumer-like experience while driving performance aligned with business needs.

Prospective learning technology buyers are mostly focused on expanding their capabilities with solutions that integrate easily with other systems, have mobile capabilities and allow learners to connect with one another, according to Brandon Hall Group’s 2018 Learning Management Technology Study. They are also concerned with managing the increasing array of available content.

Forty-four percent of organizations using a learning management system (LMS) have owned it for more than four years, and 37% of organizations overall seek to replace their LMS, according to the research. Of those planning a replacement, 45% want to do so within the next year.

Right now, 57% of LMS owners surveyed use a point solution compared to 43% with an LMS that is part of a suite of talent solutions. But 73% of respondents said it was at least “somewhat important” for their LMS provider be a suite provider. And there is a big appetite for learning software beyond the LMS. Topping the list is microlearning software, with 54% of organizations seeking that solution, followed by simulation platforms (50%), coaching/mentoring software (49%), content curation (45%) and gaming systems (44%).

“Organizations continue to grow their learning ecosystems beyond the LMS. They want solutions that enable them to reach more learners more frequently, in ways that are relevant to them and the job at hand,” said David Wentworth, Principal Learning Analyst at Brandon Hall Group.

In addition to the LMS, the most common learning software currently in use is authoring tools (66% of organizations), video platforms (59%) and microlearning applications (45%).

“Organizations have begun to do what we have recommended for years: creating a learning technology strategy based on future needs rather than current needs," said Brandon Hall Group CEO Mike Cooke. “Learning technology is no longer about managing learning, but delivering learning with a consumer-like experience while driving performance aligned with business needs.”

Download a sample of the survey responses at

The study, conducted April-June 2018, drew 309 valid responses from 32 industries. Sixty-three percent of the responses came from the U.S. and Canada and 26% came from EMEA countries.

About Brandon Hall Group
Brandon Hall Group is an HCM research and advisory services firm that provides insights around key performance areas, including Learning and Development, Talent Management, Leadership Development, Talent Acquisition and HR/Workforce Management. With more than 10,000 clients globally and 25 years of delivering world-class research and advisory services, Brandon Hall Group is focused on developing research that drives performance in emerging and large organizations, and providing strategic insights for executives and practitioners responsible for growth and business results.
Our vision: To inspire a better workplace experience.
Our mission: Empower excellence in organizations around the world through our research and tools each and every day.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

David Forry
Visit website