Spaceport teams up with Threadless to bring highly valued artist IP into digital worlds.
Boston, MA (PRWEB) May 24, 2023 -- Boston, MA — May 24, 2023 Today, Spaceport, a leading platform that enables end-to-end digital IP licensing, is partnering with Threadless, the nation’s largest crowd-sourced apparel and goods manufacturer, to make the creative works of thousands of artists available in digital worlds and metaverse platforms worldwide. Soon, fans can find their favorite Threadless t-shirt design available in games and digital experiences.
Through this collaboration, Spaceport will expand Threadless’ network of licensees to popular digital ecosystems such as Roblox, Fortnite and Unity. Licensees include game development studios and publishers, where utilizing Spaceport will drive accretive revenue as well as exposure to the passionate and engaged audiences associated with Threadless artist communities. Spaceport's technology also presents licensees with the ability to offer new, digitally authenticated products to consumers for the first time.
"We are thrilled to join forces with Spaceport to expand our artists' reach into digital worlds," said Jake Nickell, Founder and CEO of Threadless. "This partnership not only allows our creative community to explore new avenues for their artwork, but it also aligns with Threadless' ongoing commitment to empowering and supporting artists and their fans."
Started in 2000 as an online t-shirt shop, Threadless now supports a community of six million users who submit hundreds of thousands of designs a year for use across hundreds of product types. Threadless has previously collaborated on physical designs with brands like Unicef, McDonalds, and Disney and will work through Spaceport to extend future brand partnerships into digital goods and virtual worlds. Their products can be found online and in partner retail locations like Target, Hot Topic, Kohls, Spencer’s and Tillys.
“Our mission is to grow the pie for creators by making it easier and faster than ever to monetize their creations” says Le Zhang, Founder and CEO of Spaceport, “as the premier hub for artists aspiring to transform their IP into high quality, profitable products, and with values that were deeply aligned with our own, partnering with Threadless was a no-brainer.”
Founded by serial tech entrepreneurs Le Zhang and Lida Tang, Spaceport was built to help brands, artists and agencies monetize their IP in the metaverse. Spaceport’s proprietary technology streamlines the most challenging aspects of licensing: discovery, contracting, and royalty management. This approach makes new revenue streams instantly available to IP owners from individual creators through large brand portfolios. Once uploaded into Spaceport, a creator or brand’s assets can be licensed in a variety of forms including real-world and digital products.
Spaceport represents a wide variety of brands, artists and creators including recent work with innovators like Efdot, Couplet Coffee, and Frank White.
Contact:
Craig Zevin, Spaceport, mailto:[email protected] [[email protected] __title__ null]
About Spaceport
Spaceport is accelerating the growth of the next digital economy by building tools for creators, brands and agencies to monetize their intellectual property. With a mission to break down the real-world limitations of IP, Spaceport offers a universal licensing catalog that enables greater deal velocity and provides exposure to a broad cross-section of digital and physical licensing opportunities. Learn more at https://www.spaceport.xyz/
About Threadless
Founded in 2000, Threadless is an e-commerce company and online artist community. The Threadless Artist Shops platform makes selling art online easier. The turnkey merchandise solution allows individuals and companies to create their own custom-branded online store, sell their best designs in the Threadless Marketplace, and have opportunities to sell in offline retail stores.
Craig Zevin, Spaceport, https://spaceport.xyz, 1 (617) 758-4100, [email protected]
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