Santa Clara, California (PRWEB) October 01, 2013
9x9.tv today expanded its video discovery app offering for iOS(TM), Android(TM) and Web with the introduction of 3D-Flipping. With 3D-Flipping, 9x9.tv enables viewers to easily flip up, down, left, or right. In addition, users can also go forward and back between curated videos playlists. 9x9.tv viewers can discover their favorite YouTube subscriptions and curated video playlists showcasing worthwhile YouTube videos organized in coherent themes.
With hundreds of hours of video being uploaded to YouTube every minute, curation has become a necessity for finding quality video content while inevitably adding complexity to the video discovery process for the viewers. By expanding video navigation to six flipping directions, 9x9.tv’s 3D-Flipping reduces this complexity to intuition.
9x9.tv viewers can start watching videos immediately upon launching the new app, and change programming with a quick flip. Users can flip up/down to change between curated video playlists, or left/right to change between episodes in different playlists. This flipping navigation enables viewers to discover interesting video content as easily as traditional TV.
Viewers also have the option to go “forward” to a video story within a story through hyper-linking, and then go “back” to the original story where the viewer left off. This 3D-Flipping capability enables viewers to seamlessly switch between video discovery and video consumption.
“3D-Flipping provides users with much more flexibility in video discovery,” said William Sheu, CTO of 9x9.tv, “Traditional TV channel surfing only offers navigation in two directions, which significantly limits the number of channels to be discovered. With thousands - if not millions - of high-quality channels available on YouTube, a new way is needed to improve the efficiency & enjoyment of video discovery. 3D-Flipping pushes the envelope by enabling users to navigate and explore additional video dimensions while being completely immersed.”