New York, NY (PRWEB) August 23, 2013
Internet marketing agency Ajax Union offers advice and details on using Facebook advertising and graph search for businesses in two recent blog posts. The first post, “Facebook Ads for Social Commerce,” explores Facebook advertisements, sponsored posts, and third-party retargeting advertisements, which can follow visitors from a client’s website to Facebook. The second post, “Using Facebook Graph Search to Your Businesses’ Benefit,” explores a recent addition to Facebook, graph search. Graph search allows businesses to learn more about the demographics of their fans and help tailor Facebook posts, ads, and even larger marketing initiatives based on these findings. This also allows for companies to easily search for people who Like their competition and make note of any similarities or differences.
“Facebook has long been the top player in terms of social media marketing. We’re always keeping track of its updates and changes and analyzing what they mean for business owners. Whether its changes to ads with new Facebook Insights, graph search, or even a new design, it's important for business owners to understand the changes and how they can benefit the marketing and bottom line,” said Mushki Deitsch, Social Media Department Manager.
Other recent posts on Ajax Union’s blog tackle SEO, email marketing, and PR. The online marketing company also offers other complimentary educational materials including eBooks and webinars. Ajax Union specializes in medium and small business internet marketing with convenient month-to-month plans that provide complete ownership of all content created to its clients and transparency each step of the way.
To learn more about social media marketing, read the blog, or view the webinars and ebooks, visit http://AjaxUnion.com or call 1-800-594-0444. Ajax Union can also be found on several social media sites, including Facebook and Twitter, and maintains a marketing blog.