Amplifinity Joins the Pledge 1% Movement, Makes Commitment to Integrated Philanthropy

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Amplifinity has committed to giving back by leveraging its employee time, product, and revenue to make a positive impact on local and global communities.

“Giving back is one of Amplifinity's core values and as a growing software company it made sense to join Pledge 1%," said Amplifinity's CEO Larry Angeli.

Amplifinity announced today that it has joined Pledge 1%, a corporate philanthropy movement dedicated to making the community a key stakeholder in every business. Spearheaded by Atlassian, the Entrepreneurs Foundation of Colorado, Rally and, Pledge 1% empowers companies to donate 1% of product, 1% of revenue or 1% of employee time to improve communities around the world.

Amplifinity is joining an impressive network of entrepreneurs and companies across the globe that have committed to philanthropic efforts through the Pledge 1% movement. By pledging 1% of its product, revenue, and employee time, Amplifinity is demonstrating a commitment to philanthropic leadership.

By joining Pledge 1% as an early stage company, Amplifinity is building a foundation of giving back, and providing their employees the opportunity to give back to their communities while fostering a sense of belonging and accomplishment.

Comments on the News

  • “Philanthropy has always been a core value in our community of Ann Arbor, Michigan,” said Larry Angeli, CEO of Amplifinity. “Giving back is one of Amplifinity’s core values and as a growing software company it made sense to join Pledge 1%. ‘Better together’ embodies who we are and we look forward to making an impact now and in the years to come.”
  • “ is dedicated to changing the way companies think about corporate philanthropy,” said Suzanne DiBianca, president, “Today, we’re excited that Amplifinity is joining us in giving their resources back to the community. This is another great example of the power that business has to affect positive change.”
  • “We are thrilled that Amplifinity has joined the Pledge 1% movement and is committed to sharing its success with the community,” said Scott Farquhar, co-founder and co-CEO, Atlassian. “Employees, shareholders, customers, and the community all benefit when a company builds giving back into its DNA. It’s one of the best decisions we ever made."
  • “We believe Pledge 1% is a great step for businesses to become a force for good in the world,” said Ryan Martens, Board Chairman EFCO & Founder/CTO, Rally, now part of CA Technologies. “We applaud Amplifinity for committing a portion of their success to their community stakeholders and social impact.”

About Amplifinity
Amplifinity referral marketing software generates revenue growth for sales-driven companies. Amplifinity turns customer, partner and employee advocacy into high-quality leads by integrating referrals into marketing and sales processes. Companies like ADP and DIRECTV trust Amplifinity to enable high-quality acquisition while providing an engaging experience for their advocates.

About Pledge 1%
Pledge 1% is an effort spearheaded by Atlassian, Entrepreneurs Foundation of Colorado, Rally for Impact, and Tides to accelerate their shared vision around integrating philanthropy into businesses around the world. Pledge 1% encourages and challenges individuals and companies to pledge 1% of equity, product and employee time for their communities, because pledging a small portion of future success can have a huge impact on tomorrow. Pledge 1% offers companies turnkey tools and best practices, making it accessible for any company to incorporate philanthropy into their business model. To learn more or to take the pledge, please visit

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