Launches DRTV Campaign with Coconut Oil Care

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AsSeenOnTV, its Product Managers and Kevin Harrington, announce the DRTV campaign launch with Coconut Oil Care.


Coconut Oil Care’s only ingredient is nature.

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RSS, its Product Managers, and Kevin Harrington, one of the original Sharks from hit reality series Shark Tank, are pleased to announce the launch of a new DRTV campaign with Coconut Oil Care.

Coconut Oil Care is nourishing hair treatment that helps maintain healthy hair and scalp. Committed to providing a safer alternative to products packed with harsh chemicals and lab-created ingredients, Coconut Oil Care’s only ingredient is nature. No synthetic chemicals, no preservatives—just pure, natural, cold-pressed virgin coconut oil infused with organic essential oils. All ingredients have been historically proven to offer effective healing and restorative properties.

As part of its DRTV campaign with, Coconut Oil Care will be appearing in 30 and 60 second spots set to air nationwide and feature the original Shark himself, Kevin Harrington. is comprised of an award-winning team of producers, writers, videographers, and editors as well as industry veterans dedicated to finding the latest, most innovative products and ideas, and putting them on the DRTV map. For more information on Coconut Oil Care, please visit

About Kevin Harrington
As the inventor of the infomercial, founder of As Seen on TV, and one of the original Sharks on Shark Tank, Kevin Harrington has worked with some of the world’s biggest celebrities and launched some of the best-selling DRTV campaigns in history. Since producing his first 30-minute infomercial in 1984, Harrington has been involved in over 500 product launches that have resulted in over $5 billion in sales. Now, in his latest venture with, Harrington is on the hunt for the best new products and ideas, bringing them to homes everywhere through personalized DRTV campaigns featuring the Shark.

Headquartered in South Florida, is a full-service production, branding, and marketing company that specializes in direct response television, short- and long-form commercials, and brand building. Based out of a 25,000+ sq ft, state-of-the-art studio, the company’s creative team handles every aspect of production from script to screen to airing. For nearly two decades,’s veteran staff of writers, producers, videographers, and editors has amassed more than 50 Telly Awards, thousands of prestigious clients, and over $20 million in television placements.

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