Yellowfin Business Intelligence Placed First in Docurated List of 50 Best BI Tools for Second Time

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Global Business Intelligence (BI) and analytics software vendor, Yellowfin, has been ranked as the number one BI solution in a review of 50 of the world’s best-known BI tools by Docurated, a sales enablement, content marketing and management platform.

Yellowfin: Making Business Intelligence easy

Yellowfin BI offers Business Intelligence tools that are so easy to use, they become universal throughout a company.

This is the second time that Yellowfin has topped Docurated’s review of the globe’s best BI solutions, being placed atop its 2014 list as well.

“Yellowfin BI offers Business Intelligence tools that are so easy to use, they become universal throughout a company,” stated the report. “Yellowfin’s analytics are available in many different flavors – dashboards, Data Discovery, Mobile BI, Storyboards, mapping, and Collaborative Business Intelligence – that make it simple to assess, monitor and understand any bit of data related to your business.”

Director of Product Marketing, John Ryan, said that Yellowfin’s rating in Docurated’s latest review of the BI market was evidence its business-user-oriented approach to BI was gaining further momentum.

“Yellowfin delivers unique collaborative mechanisms for connecting business people and the data experts in their organization to produce better, faster data-driven insights and decisions,” said Ryan. “Yellowfin drives widespread user adoption by enabling business users to independently access, understand and act on data, while giving IT the governance framework to make it all possible.”

Yellowfin launched the latest version of its BI platform, Yellowfin 7.2, on Thursday 31st March 2016, which revealed the vendor's unique Business Analytics Workflow – a framework to facilitate superior collaboration between data analysts and business users within the BI platform.

Read about Yellowfin 7.2 here: bit.ly/1WBIdLj

“The Yellowfin Business Analytics Workflow provides a clear path and process for business users to directly connect with the BI and data experts in their organization, to raise trackable tasks and data quality issues, brainstorm ideas, collectively review content and take better, faster data-driven action,” said Ryan.

Industry expert and Associate Analyst at Bloor Research, David Norris, said that Yellowfin’s collaborative Business Analytics Workflow framework addressed an important gap in the BI market.

“Importantly, Yellowfin isn’t a BI tool attempting to make the business user a techie,” said Norris. “It is about presenting data to users in an attractive visual representation, backed-up with some of the most sophisticated collaboration tools embedded into a BI platform on the market.

“I find Yellowfin’s approach very interesting and agree that the key is not to try and make everyone a data analyst. After all, as far as the business is concerned, data is IT’s domain – the business is only generally interested in the insights and outcomes of data analysis.”

View the complete Docurated review here: bit.ly/1Se7Ldr

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About Yellowfin

Yellowfin is a global Business Intelligence (BI) and analytics software vendor passionate about making BI easy. Founded in 2003 in response to the complexity and costs associated with implementing and using traditional BI tools, Yellowfin is a highly intuitive 100 percent Web-based reporting and analytics solution. Yellowfin is a leader in mobile, collaborative and embedded BI, as well as Location Intelligence and data visualization.

Over 10,000 organizations, and more than 2 million end-users across 70 different countries, use Yellowfin every day. For more information, visit http://www.yellowfinbi.com

For regular news and updates, follow Yellowfin on Twitter (@YellowfinBI), LinkedIn (Yellowfin Business Intelligence), YouTube (Yellowfin Team) or email pr(at)yellowfin(dot)bi to subscribe to Yellowfin’s free e-newsletter.

For further media information, interviews, images or product demonstration, please contact:

Lachlan James, Yellowfin Global Communications Manager on +61 (0)3 8617 4954, +61 (0)431 835 658 or lachlan(dot)james(at)yellowfin(dot)bi

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Lachlan James
Yellowfin
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