Butler Analytics Calls Izenda BI Embedding Powerful

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The independent review released on June 28 says this embedding capability that distinguishes Izenda allows software developers to offer self-service BI to a wide number of users at low cost and without dependency on IT resources.

iPhone 6 with Izenda BI platform dashboard

Izenda enables end users to create, customize and consume dashboards, reports and visualizations through a drag-and-drop interface to give them actionable business insight.

It is the embedding capability that distinguishes Izenda – it is sophisticated and mature, and allows a business to offer self-service data visualization to a broad population, in a manner that is both low cost, and frees users from dependency on IT.

Izenda shares today that Butler Analytics has called its embedding mechanisms powerful, and they allow software developers to integrate Business Intelligence into their applications. The recent strategic review also gives Izenda scores of 95 percent for Embedding and Value.

“What distinguishes Izenda from most of the competition is its very close integration with the operational environment,” according to the Strategic Review released June 28, 2016. Butler Analytics calls this model in many respects the future of BI.

Izenda’s OEM licensing model provides unlimited distribution of Izenda embedded inside ISV’s applications.

“It is the embedding capability that distinguishes Izenda – it is sophisticated and mature, and allows a business to offer self-service data visualization to a broad population, in a manner that is both low cost, and frees users from dependency on IT resources,” according to the Butler Analytics Strategic Review.

Izenda enables end users to create, customize and consume dashboards, reports and visualizations through a drag-and-drop interface to give them actionable business insight. But the platform can be completely white labeled, with colors, styles and labels matching the application in which it has been embedded. The aliasing and categorization settings present the end-user with an easy to understand, business relevant set of names and groupings aiding adoption and usage.

The browser-based BI platform connects to popular databases to provide real-time data, although caching can be enabled. Izenda’s automated query building engine supports complex queries that don’t require writing SQL. It recognizes existing constraints, tables and views for database systems. Microsoft SQL stored procedures can be used as data sources.

Other features include:

  •     Automatic drill down
  •     In-memory pivots
  •     Conditional formatting and expressions
  •     Scalable
  •     Multi-tenant capabilities

Butler Analytics was founded by Martin Butler and focuses on decision management and automation technologies, methods and strategies, according to its website. This embraces business intelligence, predictive analytics, business optimization, business rules management and any technologies and methods which support the automation and management of decisions in business.

About Izenda

Izenda designed its self-service business intelligence platform for independent software vendors, solutions providers and enterprise users. Izenda embeds seamlessly in applications to deliver BI directly to the people who need it most. Our integrated BI platform allows end users to easily create and customize reports and dashboards so they can analyze, visualize, and share valuable data and insights in real time. More than 10,000 organizations use Izenda’s embedded BI and analytics platform on a daily basis. To find out more about Izenda's platform, visit https://www.Izenda.com.

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Lee Nagel
Izenda
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