This acquisition opens an exciting new chapter in the history of our company.
Silicon Slopes, UT (PRWEB) April 01, 2015
LogMyCalls today announced that it has acquired the media and publishing division of CallSource. The deal makes LogMyCalls one of the largest call analytics software providers in the industry.
The acquisition gives LogMyCalls a significantly larger client-base that now includes Fortune 500 enterprise accounts, agencies, and thousands of customers. It further establishes LogMyCalls as a leader in call analytics.
CallSource will retain the majority of its call recording, call scoring, and training business and the majority of CallSource clients will not be impacted. CallSource remains a major provider of call tracking.
Todd Geller and Geoffrey Infeld, seasoned executives with CallSource, will join the LogMyCalls executive team, effective immediately, and will oversee the customer transition process.
"This acquisition opens an exciting new chapter in the history of our company," said Jason Wells, CEO of LogMyCalls. "Since we launched LogMyCalls in 2012, we've been at the forefront of innovation and technology in call marketing automation. This move solidifies our commitment to the needs of digital marketers. We have established a long-term relationship with CallSource and expect to collaborate with them in the future."
"While the CallSource Sales Performance Management (SPM) system is ideal for manufacturers, distributors, retailers, and franchise organizations, many media clients continued to think of our service as merely a 'proof of value' tool. We are happy that LogMyCalls is able to offer this important market segment some new and exciting analytical tools," said CallSource CEO, Jerry Feldman.
To learn more about the acquisition please visit LogMyCalls.com or call us at (855) 889-3939.
ContactPoint launched it's premier service, LogMyCalls, in 2012. LogMyCalls combines traditional call tracking and call recording with Conversation Analytics—the powerful analysis of phone calls. It evaluates the content of calls by analyzing the words and phrases that are actually spoken on the call. LogMyCalls uses speech recognition technology and sophisticated algorithms to gauge lead quality, measure conversions, analyze phone performance, and take action with marketing automation.
LogMyCalls helps advertisers and agencies make better marketing decisions, improve close rates on the phone, and generate more revenue. For more information visit LogMyCalls.com. LogMyCalls is the 2013 Grand Prize Winner of the Amazon Web Services (AWS) Global Start-Up Challenge (2500 companies competed).
LogMyCalls is a service of ContactPoint.
Since it launched the nation's first call tracking service in 1993, CallSource has been a leader in call management solutions. The company is headquartered in Westlake Village, CA, and has approximately 250 employees. Using its own fully redundant platforms in Los Angeles and Chicago, CallSource tracks millions of ads for more than 300,000 manufacturers, retailers, distributors, and franchise organizations across the U.S., Australia and Canada. The company collects and shares best practices and offers integrated lead tracking, analytics, coaching, and training services. For more information, visit callsource.com