San Mateo, CA (PRWEB) January 21, 2014
Distracted driving is the number one killer of young drivers. Rather than sit idly by, California Casualty partnered with the California Association of Highway Patrolmen and the California Teachers Association to establish Impact Teen Drivers and support its annual Create Real Impact contest. The education program utilizes peer-to-peer creative expression to stem the tide of distracted and reckless driving. The goal is to find proactive solutions to the deadly epidemic of inattentive teen drivers.
Traffic studies show that drivers from 15 years to 20 years of age represent 6.4 percent of all motorists on the road, but account for 11.4 percent of fatalities and 14 percent of police-reported crashes resulting in injuries.
“The Create Real Impact contest has been acknowledged as one of the nation’s most successful creative messaging contests. The number of young people who have taken part is staggering,” said Kelly Browning, Ph.D., Executive Director, Impact Teen Drivers.
Entrants, ages 15-22, submitted original artwork, writing, music or videos that address this critical teen driving issue. More than 1,000 entries were received this year and a total of $14,000 was awarded to winners and their schools. California Casualty’s field marketing team helped present the winning checks ranging from $250 to $1,500. Their entries will be used in social media to promote safe driving and save lives.
Grand prizes went to:
The next Create Real Impact contest will begin in March and entries will be taken at http://www.impactteendrivers.org/.
All winning entries can be found at http://www.createrealimpact.com/.
Headquartered in San Mateo, CA, with Service Centers in Arizona, Colorado and Kansas, California Casualty provides auto and home insurance to educators, firefighters, law enforcement and nurses across the country. Celebrating 100 years of service, California Casualty has been family led by four generations of the Brown family. To learn more about California Casualty, or to request an auto insurance quote, please visit http://www.calcas.com or call 1.800.800.9410.