A Sneak Peek Into Draper’s & Damon’s New La Jolla Store Reveals Stylish Clothes, Spacious Aisles and Stunning Chandeliers

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Virginia Draper planted a fashion dream into the culturally rich soil of California a generation ago that continues to produce a head-turning harvest of “smart things to wear” for sophisticated women with modern tastes. For a hint of what Draper’s & Damon’s newest store in La Jolla will offer, visit http://www.drapers.com.

“Our in-house designers create many of our best-selling styles,” said Executive Vice President Mary Shanahan. “Additionally, our in-store stylists establish long-lasting relationships with customers.”

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The California community affectionately known as “Jewel City” gets even more sparkle as Draper’s & Damon’s puts the finishing touches on its newest boutique. The company, recognized for quality fashion, good taste and excellent service, has 29 stores in five states, distributes a popular catalog and maintains a user-friendly online presence at http://www.drapers.com.

Draper’s & Damon’s new La Jolla store is conveniently located at 7857 Girard Ave. It boasts 2,650 square feet, three stunning chandeliers, spacious fitting rooms, an easy-to-navigate floor plan and artfully displayed clothing and accessories. Girard Avenue is the seaside city’s prime hub for upmarket stores, boutiques and restaurants. Opening day is Thursday, July 2, with a Grand Opening event scheduled July 9-12.

From day one, customers can expect a wide selection of quality goods, a memorable shopping experience and a high standard of customer service.

A key component of that service is D&D’s staff.

“Our in-house designers create many of our best-selling styles,” said Vice President of Marketing Mary Shanahan. “Additionally, our in-store stylists establish long-lasting relationships with customers.”

Melissa Tschirgi, Divisional Merchandise Manager for Retail, is the seasoned merchandise buyer who coordinates Draper’s & Damon’s various fashion efforts by keeping up with trends, styles and colors—then adapting and designing the best of the best for Draper’s & Damon’s clients.

But she takes it even further.

Tschirgi is aware that each of the company’s 29 stores has its own personality, serves a special community, and has distinctive preferences. For example, La Jolla syncs up well with Draper’s & Damon’s core client profile: Active lifestyle, sophisticated taste, high fashion IQ, appreciation of quality and expectation of excellent service.

Whether it’s a day of volunteer work, a formal lunch, a casual afternoon walk or an evening cocktail with friends, Draper’s & Damon’s offers fashionable outfits complete with coordinated accessories. Choosing those outfits is made all the more stress-free thanks to a knowledgeable staff that helps customers invest in apparel that can be mixed-and-matched in a stylish selection of comfortable combinations.

And speaking of comfort, there’s Draper’s & Damon’s increasingly popular SlimtacularTM line. With its “exclusive slimming” technology, SlimtacularTM is designed to be comfortable, ready-to-wear, attractive—and is available in pull-on pants, capris and shorts.

For more information about Draper’s & Damon’s newest store at 7857 Girard Ave. in La Jolla, call (858) 551-8112 or Linda Bui (949) 784-3017. To review the company’s extensive array of online offerings, visit http://www.drapers.com. And visit us at

Headquartered in Irvine, CA, Draper’s & Damon’s is an 88-year-old retail brand, with 29 stores in five states, a thriving online boutique and an annual catalog circulation of more than 30 million. Draper’s & Damon’s is part of the Orchard Brands family of 15 catalog brands, dedicated to serving active lifestyles in the 50-plus market. Visit them online at http://www.drapers.com.

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