Edward F. Schultz Teaches Entrepreneurs How to ‘Look Beyond the Obvious’

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Author announces release of new business book.

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Look Beyond the Obvious: A Blueprint for Transforming Managers into Leaders” (published by Archway Publishing) is a three-part compilation of 25 real-life insights and observations to assist leading the reader’s enterprise toward the results they expect.

“‘Look Beyond the Obvious’ demonstrates the logic of the Owner, Executive and Entrepreneur actually thinking beyond the obvious,” explains author Edward F. Schultz. “Instead of just continually improving, employ bold, innovative strategies that force your competition to catch-up. … I call it ‘Differential Thinking.’

Schultz offers insights that apply to start-ups and businesses looking to enhance their revenue, growth and profitability, regardless of the business’ size. The book demonstrates that leading from the front instead of only from the office pays dividends far beyond the immediate situation or perception.

Schultz adds, “I think everybody has the opportunity to make great things happen and change the status quo, but they need to understand leadership, perseverance and timing to keep it in perspective and ensure success.”

“Look Beyond the Obvious”
By Edward F. Schultz
Hardcover | 6 x 9 in | 152 pages | ISBN 9781480821798
Softcover | 6 x 9 in | 152 pages | ISBN 9781480821781
E-Book | 152 pages | ISBN 9781480821804
Available at Amazon and Barnes & Noble

About the Author
Edward F. Schultz has more than 40 years of national and international experience in business consulting, engineering and project management services. He’s helped business startups, secured International Organization for Standardization (ISO9001) certifications and counseled companies on capital equipment justifications, performed business analysis including the ALERT Profile and directed plant relocations. More information is available at: http://www.InsightsLBO.com and Expertfile.com.

Simon & Schuster, a company with nearly ninety years of publishing experience, has teamed up with Author Solutions, LLC, the leading self-publishing company worldwide, to create Archway Publishing. With unique resources to support books of all kind, Archway Publishing offers a specialized approach to help every author reach his or her desired audience. For more information, visit archwaypublishing.com or call 888-242-5904.

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