Foot Flops, Heat-Moldable Flip Flop Company, Launches on Kickstarter

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Foot Flops campaign has already raised over $6,000 in funding in under 24 hours

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We want to revolutionize the flip flop industry by bringing a durable, fashionable, heat- moldable flip flop to market.

Foot Flops, the stylish, high-quality, heat-moldable, flip flop sandal company launches on Kickstarter. Foot Flops take flip flops to the next level, providing instant comfort with superior arch-support and fit, eliminating the painful break-in time of other flip flops.

The process of molding Foot Flops only takes 15 minutes. Simply place the Foot Flops in an oven for 5 minutes between 200 and 250 degrees Fahrenheit, depending on the desired mold depth. Then, the user simply presses their feet into the Foot Flops and distributes their weight evenly, while rocking back and forth. This action will achieve a perfect mold instantly, rather than the long break-in period of other sandals.

“We want to revolutionize the flip flop industry by bringing a durable, fashionable, heat-moldable flip flop to market,” Foot Flops co-founder Tom Fay said. "Flip flops and sandals haven’t been significantly redesigned for comfort since the Greeks created them. We are bringing modern innovations and materials to this classic invention.”

Foot Flops crowdfunding campaign launched September 2, 2015, and will run on Kickstarter for 45 days. Foot Flops aims to raise $40,000 for manufacturing, infrastructure and design costs.

The Kickstarter campaign offers Foot Flops as a Backer Reward for a discounted price starting at $30 per pair. The highest reward offered will be priced at $7,500 and will give backers a chance to visit Jackson Hole, Wyoming, where Foot Flops is based. This trip includes the option of either a winter or summer getaway weekend, two round-trip flights (Continental U.S.), a three-night stay at Fireside Resort and a custom Foot Flop fitting with the founders.

In conjunction with their company, Foot Flops has started a nonprofit called the Walk Tall Foundation that will donate a pair of Foot Flops for every pair purchased.

"It's imperative that children in second and third world countries also have adequate foot wear," Foot Flops co-founder Jamie Mackay said.

For more information about Foot Flops and to buy a pair, visit the Kickstarter page.

About Foot Flops

Foot Flops Inc. makes a stylish, comfortable and functional flip flops that consumers can wear
day in and day out. The Foot Flops team has worked endlessly to create several options in color
and material for every Foot Flops owner. For more information about Foot Flops and the Walk
Tall Foundation, visit http://www.footflops.com and http://www.walktallfoundation.org.

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