Melbourne, Australia (PRWEB) January 16, 2014
ICMI Speakers & Entertainers launched a new online video that underscores the benefits of hiring the professional speakers bureau. The clip also aids in enhancing their online presence and credibility.
In the video, Barry Markoff, the managing director of ICMI is interviewed by futurist and marketing speaker Tim Reid.
To open the interview, Reid said, “Every now and then we hear from a conference organizer saying, ‘oh why do I need a speakers bureau…why don’t I go direct and do it myself?’ What do you say to that?” Barry’s quick reply was, “The back-up.”
“We know that things sometimes don’t go exactly the way they’re supposed to go. And earlier this year, one of Australia’s top speakers, a lady called Amanda Stevens was supposed to speak in Brisbane but there were huge winds and storms and the plane was diverted to Rockhampton. She was able to get in touch with us and we were, within an hour, able to organize another speaker that could do a briefing, who did a magnificent job…a guy called Ray Scicluna. So that was ‘the backup’ which you would not get if you went to a speaker directly,” explained Markoff.
“As an organizer you want everything to roll incredibly smoothly; you don’t want surprises; and it would be fair to say that a speakers bureau like ICMI ensure that is the case,” added Tim Reid.
“We do everything from providing the CVs for the speakers, all the bios, all the photos; we do all the travel for you, if you want us to do that; we do the briefings…so nothing is left to chance.
“We do approximately 3,000 engagements a year so everything is coordinated…so it’s a peace of mind. And as a conference organiser I think you want to be comfortable that everything’s gonna go right and with a bureau, that usually happens; I can’t say a hundred percent of the time ‘cause nothing is ever a hundred percent, compared to if you’re just booking a speaker,” Markoff further explained.
The FAQ video was produced by Melbourne Video Production, a division of Melbourne SEO Services. The latter create web content and develop online marketing techniques for businesses in Melbourne; they then utilise their web video department to bolster their strategies. The video was shot at the Melbourne Video Production studio, in a set prepped to evoke the casual feel requested by the client.
Speaking about the project director of Melbourne Video Production David Jenyns said, “The video was done in record time because the client knew exactly what they wanted. They arrived at the studio with prepared lines that they had already practiced. It also didn’t hurt that the client had experience talking in front of a camera because of the nature of their business. The combined experiences and expertise of Melbourne Video Production and ICMI made this video one of the easiest projects we ever worked on.
“The most important thing is the quick edit and short turnaround time didn’t hurt the end product. ICMI was pleased with it and approved it right away.”The recently launched ICMI video has helped those seeking speakers and entertainers understand the importance of using professional organisers for their events. To learn more about the advantages of hiring a speakers’ bureau, watch the full video here: http://www.youtube.com/watch?v=oGC3InEwqNE&feature=share&list=UU-g8Hs_9J3mk-jiZiQ8tA7A.
The video was quickly recorded, edited and delivered by Melbourne Video Production. To learn about getting a professional video made, visit: http://www.melbournevideoproduction.com.au/video-production-in-melbourne/
About Melbourne Video Production
Melbourne Video Production is a division of MelbourneSEOServices.com, a full service search engine optimisation (SEO) consultancy, based in Australia, but with a worldwide client base.
Melbourne Video Production has the unique ability to combine their web video expertise with strategic SEO practices from Melbourne SEO.
Director, David Jenyns, has, over several years, built a team of experts who are niche experts to support the business, and who share his ethos for ethical, professional internet marketing and web video.