LSC and BlueVenn Announce Expanded Partnership

blueANALYZER Enhances Analytical Capabilities for Clients

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LSC

List Services Corporation (LSC)

" We are excited to work closely with the BlueVenn team to assist our clients...

Bethel, Connecticut (PRWEB) May 01, 2014

List Services Corporation (LSC) announced today an expanded relationship with the UK-based marketing software company, BlueVenn.

LSC and BlueVenn have partnered together since 2011 offering marketing software solutions for a variety of clients. This expanded relationship will be driving the availability of the BlueVenn services and products including blueANALYZER for B2B and B2C companies across the globe.

“This expanded partnership offers LSC clients a level of analytical and campaign management capabilities and a view into their customer base that was previously unavailable”, said Joe McCluskey, President of LSC. “We are excited to work closely with the BlueVenn team to assist our clients with the technology to drive their business goals”, said McCluskey.

The BlueVenn suite of services and tools will bring a level of analytical ability to the non-analytical marketer. The easy to use software offers a deep level of customer information and summary allowing for marketing campaigns to run more intelligently. Combining the BlueVenn capabilities with LSC’s tenure in the healthcare, software, publishing and catalog industries will offer the client base powerful marketing insight. “Our partnership with LSC brings our ability to offer critical campaign and customer insight into the hands of CMO’s across the globe”, said Steve Klin, CEO of BlueVenn.

For information on how blueANALYZER can assist your company’s marketing needs or to schedule a demonstration, please visit: http://www.listservices.com/bluevenn.

About List Services Corporation (LSC):

LSC is a management-consulting firm that uses a combination of data, media and technology to help acquire, retain and generate revenue for clients and customers. LSC provides customer acquisition and retention solutions that leverage data, media and the latest marketing technologies. LSC offers Big Data solutions, database marketing, marketing analytics, intelligent media and campaign execution to blue-chip and emerging growth companies. Combining more than 30 years of digital and direct marketing expertise we offer a large marketing skill set in a boutique setting. We view client relationships and the importance of great account management as the keystones to our approach and continue to make large investments in technology, R&D and a professional staff eager to deliver great solutions. For more information please visit: http://www.listservices.com.

About BlueVenn:

BlueVenn, a UK based company and a member of Blue Group Incorporated, has been offering a range of marketing software solutions and campaign capabilities to meet the challenges of B2B and B2C companies for over 20 years. Marketing solutions from BlueVenn integrate and enhance online and offline marketing channels for a diverse range of companies including hotels, gaming, finance, retail, media and more. For more information please visit: http://www.bluevenn.com.


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