"The ideas and execution capture the energy and positivity of LiveWell and their [FUSIONWRX] commitment to our efforts has been so valuable…” stated William L. Scheyer, President of Skyward NKY
Northern Kentucky - Cincinnati, Ohio (PRWEB) August 25, 2016
FUSIONWRX achieved two Bronze Bulldog Reporter Not-for-Profit Awards. These accolades were attained as part of FUSIONWRX’s partnership with the media marketing coalition for LiveWell NKY, a Skyward initiative. The categories awarded are Best New Member/Volunteer Campaign and Best Campaign Under $10,000 Budget.
FUSIONWRX was tasked with assisting LiveWell NKY with recruiting and exciting community leaders to attend an educational meeting. FUSIONWRX developed a strategic campaign with multiple touch points that would result in lively, cheerful, personalized interactions meant to influence attendees to become a Coalition Chairperson for the LiveWell NKY movement. The event was held at Brighton Center in Newport, KY, a location known for its local ties to the community. FUSIONWRX created the strategic campaign to include direct mailers, LiveWell NKY branded signage, decor and gifts with the goal to generate enthusiasm about the initiative.
“The ideas and execution capture the energy and positivity of LiveWell and their [FUSIONWRX] commitment to our efforts has been so valuable…” stated William L. Scheyer, President of Skyward NKY.
Livewell NKy is an initiative that strives to improve the health of over 20,000 community members across the Northern Kentucky region in the next 5 years. Livewell's mission is to reduce smoking, improve healthy eating and encourage more exercise through changes in policy and environment in communities, worksites and faith-based organizations. LiveWell is a signature strategy of skyward's myNKy plan, which focuses on four goals designed to work together to create economic prosperity and civic progress across Northern Kentucky.
FUSIONWRX volunteered time to the LiveWell NKY initiative as a means to give back to the community. Offering strategy, planning and activation, FUSIONWRX generated programs geared to motivate the audience to participate.
“Being a Northern Kentucky company we thought it only fitting that we offer our talents, experience and expertise to help improve the overall movement,” said Sion Williams, Director of New Business Development for FUSIONWRX.
The Bulldog Reporter Not-for-Profit PR Awards are an annual competition honoring top marketing and public relations campaigns across the nation. Across 29 categories this competition celebrates public relations, public affairs, public information and corporate communications excellence along with the ability to achieve extraordinary visibility and engagement and influence opinion. These are the only US-based PR awards to be judged exclusively by working and award-winning journalists from National Geographic Traveler, The Washington Post, USA Today, Forbes, and Philanthropy Magazine. This year’s field of judges even included a Pulitzer Prize winner.
These Bulldog Reporter awards are shared by FUSIONWRX with Skyward, LiveWell NKY and the entire marketing coalition; all these partners are to be honored for their work.
About Bulldog Reporter - BulldogReporter.com
Bulldog Reporter is the leader in media intelligence, supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance. Bulldog Reporter presents industry awards competitions—the Bulldog Awards—which recognize excellence in multiple categories, including corporate social responsibility, media relations, digital and social marketing, not-for-profit and overall outstanding professional performance. http://www.BulldogReporter.com
About LiveWell NKY - LiveWellNKY.org
LiveWell NKY provides a common framework, necessary support and inspiration for all of us to join together in the movement towards better health. LiveWell will provide technical assistance throughout the change process, including web-based technology, customized marketing and sector specific health education to communities, workplaces, schools and faith-based organizations. Organizations are awarded bronze/silver/gold status based on their implementation of policies and environmental changes that drive improved health. Individuals can also “take the pledge” to become LiveWell ambassadors and find the tools, resources and support to change behavior and lead healthier lifestyles.
To learn more about the LiveWell NKY initiative: http://www.LiveWellNKY.org
About FUSIONWRX – FUSIONWRX.com FUSIONWRX is a marketing activation, client engagement and public relations agency that helps brands connect with their clients, delivering the right message via the right channels at the right time. For businesses that have solidified their brand, crafted their message and know their target audience, the question becomes, “Now What?” and that is where FUSIONWRX takes action. We evoke passion and excitement that motivates your audience to act. FUSIONWRX is a division of Flottman Company. Learn more at http://www.FUSIONWRX.com