This is the latest of Magificent Marketing's webinars, which seek to empower marketers and business owners through advice and strategies from expert sources.
Austin, TX (PRWEB) July 14, 2016
Magnificent Marketing presents a webinar featuring an interview with Gini Dietrich. Dietrich is the founder and CEO of Arment Dietrich, a Chicago-based integrated marketing communications firm, as well as the lead blogger at the PR and marketing blog, Spin Sucks. She's also co-author of Marketing In the Round, and is co-host of Inside PR, a weekly podcast about communications and social media.
In this expert webinar, available on Magnificent's YouTube channel and website, Magnificent CEO and Founder David Reimherr interviews Dietrich on B2B marketing and creating content that attracts the attention--and, by proxy, business--of potential clients.
The exclusive interview includes the following featured topics:
-Developing a content plan, and the difference between B2B and B2C marketing in this regard
-Four methods for dreaming up killer blog topics that really work
-The importance of doing research and checking out trade associations and competitors, and reading current newsletters and blogs
-Whether to include pricing on the website
-The nuts and bolts of this content marketing strategy and when one can expect results
This is the latest of Magnificent Marketing's webinars, which seek to empower marketers and business owners through advice and strategies from expert sources.
About Magnificent Marketing:
Magnificent Marketing is your full-service content marketing agency that will take care of all your marketing needs so that you can concentrate on the core duties needed to manage and grow your business.
Their objective is to generate leads that turn into customers while focusing on expanding the visibility of your company and brand, and positioning you to be "top of mind" for future potential clients.
In order to achieve this, they draw on their experience and belief that a mixture of traditional marketing techniques combined with modern marketing tools will yield the best results. In other words, they blend old and new school marketing to create the best school of thought.